Topic Archives: Collaborations
Tombstone Pizza creates pizza flavored beer with New Belgium
Tombstone Pizza has teamed up with New Belgium to create a limited edition Voodoo Ranger Pizza Beer for National Pizza Day April 7th.
Tombstone Pizza is a frozen staple in freezers across America. We’ve put down hundreds over the years after a night of drinking. We’re pretty sure Tombstone knows and now wants in on the beer action too. Introducing Voodoo Ranger IPizzaA.
Yes, we have an IPA that tastes like pizza. Actually, according to Tombstone’s PR company, they tell us the beer is a New Belgium Voodoo Ranger IPA base, brewed with tomato powder, oregano extract and “other natural flavors.” Per the company, “this brew is a blend of all the flavors of a pizza (a crispy crust, tangy tomato sauce, savory herbs and spices, with a finishing pepperoni kick of heat.) So basically a hoppy pizza.
The finishing pepperoni kick of heat will make you reach for another slice… or another pint.
IPizzaA Beer debuts on National Pizza Day on April 7th, which is ironically not March 14 (3.14) for a very limited time for $49.99 per 4-pack in un-named select markets. If that price is too steep for you, feel free to sign up for a free 4-pack of the beer and forthcoming new Tombstone Pizza flavor here from now until launch day.
Style: IPA (w/ Tomato Powder. Oregano Powder.)
Availability: 16oz Cans. Limited Release.
Debut: 4/7/24
7% ABV
Terrapin Double Red is barrel-aged collaboration heaven
It almost sounds like fiction now, but there was a time in beer when the mere mention of barrel aging would elicit a Pavlovian response. You released it, they would come. Somewhere we lost that.
I’m not sure if it was just a flooded market or style-hype shift. The days of barrel-aged perfection faded for diabetic pastry stouts and chunky lactose haze bombs. In all honesty, I thought those days were gone until I stumbled upon this one.
Terrapin Beer Company has always just done whatever they want to do, stayed true to the mountain biking, travel, solar-powered, live music hippie culture, and just be. Two decades of growth trajectory show it.
Let’s talk about this beer. It’s no secret that Terrapin entered the Miller Coors portfolio years ago, and besides extra capital, it brought new opportunities for collaboration- in this case specifically – Coors Whiskey Company.
David Coors’ interest in whiskey started in college (naturally). He recalls sitting in his father’s (Pete Coors) Suburban on the way to the Coors brewery in Golden, Colorado, and David declared “We should make whiskey!” Without even looking at David, Pete said “We are good at one thing and one thing only, and that’s making beer,” David recalls.
That conversation nagged David for nearly 20 years. In 2019, Coors Brewing Company made the business decision to venture beyond the beer aisle. The time was right to make bourbon, but the question was the approach. He didn’t want to just source juice and slap a label on it. By the time the pandemic hit, Coors had started blending and fell in love with a single malt blended with a bourbon flavor profile that not a lot of people had been releasing.
“We are good at one thing and one thing only, and that’s making beer”
“I was enamored by the flavor profile that came out of it. I was bringing all these different blends to family dinner on Sundays and finally found a blend we settled on and took it to market in 2021,” David says.
Coors Whiskey had recently been doing a barrel-aged imperial porter for AC Golden, piquing a bigger interest in making other barrel-aged beers. They reached out to their various brewery partners. Terrapin immediately jumped in. Brewmaster and co-founder Spike Buckowski and President Dustin Watts loved the whiskey blends. They started by dismissing the idea of putting an imperial stout in the barrel, thinking that’s already been done too much. Rye malt is far and away Spike’s favorite to brew with and dotes heavily on retired Terrapin Big Hoppy Monster (Imperial Rye Ale). Spike used that grain bill to guide the creation of Double Barrel Red Ale.
“The one eye-opening thing was the effect freshly dumped whiskey barrels have on the final flavor. It was so bold on flavor, and big on booze, pushing the final alcohol by volume to 12.7%. I really wanted the red ale to come out of the barrel mimicking the flavors of the 5 Trails blend,” Spike says.
“Having the beer locked and loaded by the time these barrels hit the ground was a challenge for us,” Dustin says. David Coors’ team emptied the barrels and shipped them to Georgia in less than 48 hours. We wanted to be ready to fill,” he adds.
The collaborative result is a liquid flashback to the heyday of barrel-aged beer beauties that we’ve stayed up far too late drinking. Besides conjuring warm fuzzy Big Hoppy Monster flashbacks, Double Barrel marries the best parts of blended whiskey and smooth barrel-aged beer. Terrapin has done a lot of barrel-aged beers in the past but this one stands apart from the others. This wasn’t just “brew a beer and find a barrel,” it was an intentional creation and it shows. It’s a barrel-aged art form we’ve missed.
After the beer was emptied from the barrels, they were shipped back to Coors Whiskey Company who is aging a blend in the barrels, for an ale-finished whiskey coming in late 2024.
Terrapin Double Barrel Red Ale is available in limited 16-ounce cans and draft.
Style: Imperial Red Ale (Barrel Aged. Whiskey)
Hops: Centennial, CTZ, Warrior
Malts: 2-row malt, CaraMalt, Light Crystal, Malted Rye, Amber Malt, Extra light Crystal, Malted Wheat, Flaked Corn
Availability: 16oz Cans, Draft. Limited Release.
12.7% ABV
New Realm releases a new collaboration with Zillicoah Beer
New Realm Sound of Our Own Wheels has hit shelves, a collaboration with North Carolina’s Zillicoah Beer Company.
This double IPA is actually a family collaboration, a first for New Realm. Jon Chassner founded Zillicoah in Woodfin, North Carolina in 2017, and Jeff Chassner is the Chief Sales Officer of New Realm. As the name suggests, these Chassners are cousins. Family ties make a beer collab pretty self-evident.
New Realm’s brewmaster and co-founder Mitch Steele, Jeff, and Beer Street Journal traveled to Zillicoah’s home of Woodfin for the first of what would be two brew days. We’re pretty sure Zillicoah’s Jon and John (Chassner and Parks) wanted to brew an India Pale Ale with the man who literally wrote the book on IPA, so an Imperial IPA had to be on the brew sheet.
Sound of Your Own Wheels is a big tropical flavor bomb, brewed with Azacca, El Dorado, and Strata hops. This douple IPA pours golden and clear like a west coaster (Mitch Steele has entered the chat) and 9% alcohol by volume. It is prudent to note that Wheels doesn’t drink at all like a 9% beer. Finish the 4-pack one sitting and see what we mean.
We asked Steele what he thought of the finished beer this week at the launch in Atlanta. “It’s probably the best double IPA we’ve made yet,” he says with a smile. While New Realm’s beer styles have been all over the map, the brewing of imperial IPAs have been reserved for special occasions like anniversaries or friends. You honor the special occasion with high alcohol and hops, naturally.
Sound of Your Own Wheels is bright and sunny like late summer in the South and strong enough to make you forget how drenched in sweat you are as if you’ve been pushed into the deep end of a pool. The Sound of Your Own Wheels might just be you telling yourself to “drink more.”
Available in 16-ounce cans and draft for a limited time.
Style: Imperial IPA
Hops: Azacca, El Dorado, Strata
Availability: 16oz Cans, Draft.
Debut: Mid-July, 2023
9% ABV
Wild Heaven Neon Roses
Wild Heaven & Bulliet Bourbon release 5th collaboration
Wild Heaven Beer and Bulliet Bourbon release 5 Points Doppelbock, the fifth installment of their ongoing barrel-aged series.
Recapping the project, Bulliet Bourbon was always stingy with their barrels in the past. As Tom Bulleit told Beer Street Journal during an Atlanta launch event more than a decade ago, all the distillery’s barrels were sent to Scotland for whisky aging. At the time he seemed almost confused at the notion that America’s breweries would want empty bourbon barrels. That would all change in 2020.
Bulliet did a little quiet research, looking for breweries with not just a robust barrel program, but breweries that really cared about barrel aging. Georgia-based Wild Heaven stood out to the Bulliet team and ultimately the Beer and Bourbon Series was born.
The idea behind this project is simple. Wild Heaven creates a beer and Bulliet overnights freshly emptied (wet) barrels from the distillery 437 Miles South to Avondale Estates, Georgia. Fill the barrels, and wait for the magic to happen. During one of the worst years in human existence, 2020, 95 Shilling Scotch ale kicked off the series. The alcohol by volume in that beer could never have been high enough for us considering the times.
RELATED: WILD HEAVEN’S BULLEIT COLLAB WAS WORTH THE WAIT
As fall descends upon Atlanta, the latest emergence is 5 Points – a German-style Dopplebock, aged in Bulleit Rye barrels. Let’s get straight to the point, this beer- much like this series- just keeps getting better and better. A Doppelbock may be a rarer style in the craft brewing world, but Wild Heaven’s head brewer Josh Franks has created a perfect reminder of how damn good they are. “I think it really turned out quite well,” Franks tells us. You’ll never hear the guy brag, but the smile on his face after a few sips of 5 Points tells us everything.
The fresh barrels from Bulleit really make all the difference world here. Vanilla flavors from the rye bourbon-soaked oak in 5 Points are fresh and bold, almost to the point of decadence. The creamy toffee and raisin flavors notes the dopplebock round out this cool weather sipper. More proof that this duo knows what they are doing.
Wild Heaven 5 Points Dopplebock debuts this week in 16-ounce cans and draft. Wild Heaven and Bulleit are already working on their next project.
Style: Dopplebock (Barrel Aged. Rye Bourbon.)
Availability: 16oz Cans, Draft.
Debut: October 2022
Fall Kickoff: Georgia Tech Athletics now have their own beer
Thanks to Atlanta’s New Realm Brewing, Georgia Tech Athletics has its first official beer. The beer launches today ahead of Tech’s first football game against Clemson.
New Realm Helluvienna Lager debuts today, an amber lager suitable for mass consumption at tailgates, at home or bars during any and all of Georgia Tech’s sports programs. The launch of this beer on the first day of Tech’s football season was intentional, according to New Realm’s co-founder and CEO Carey Falcone. “We have enjoyed the support of the Georgia Tech community since we opened in 2018. “We are looking forward to being on-campus and a part of Tech history,” Falcone says. “From our first meeting with Angel Cabrera (GT President), Todd Stansbury (GT Athletic Director), and the leadership team at GT, it was clear that this was much more than a sponsorship, it was a partnership,” Falcone adds.
“The style of beer that comes to mind when we think sports is a lager,” Jeff Chassner, the brewery’s Chief Sales Officer tells Beer Street Journal. “We’ve brewed a lot of German-style beers over the last two years, so an amber lager similar to our Bavarian Prince festbier was pretty much where we wanted to be,” he adds. ” New Realm sent a few beers over to their friends at Tech to try, and the Vienna lager won hands down.
READ MORE: NEW REALM & BLACKBERRY SMOKE TEAM UP
Helluvienna Lager features pilsner, Vienna, German Munich, and Carared Malts, along with German Hersbrucker hops making it about much of a European -style beer as possible, minus the location. As for the name? Helluvienna Lager is a play on the (I’m a) Ramblin’ Wreck from Georgia Tech” fight song. Interestingly, that fight song started as a Scottish drinking song in the late 1800s. Naturally.
Here in the 21st Century, this New Realm/Georgia Tech collaboration hits shelves this week in 16-ounce cans and draft. It’s already on tap at Atlanta-area Taco Macs, and on shelves at Total Wine, Tower, and Mac’s Beer and Wine. Over the next few weeks – metro Atlanta QT, Kroger, and Publix locations.
Tonight the #4 ranked Clemson Tigers travel to Atlanta to play Georgia Tech for a rare Monday night at Mercedes-Benz Stadium.
Clemson is favored by 22.5 points. This beer might go from “fun” to “medicinal” quickly. Let’s hope New Realm brewed enough of it.
Style: Vienna Lager
Hops: Hersbrucker
Malts: Pilsner, Vienna, German Munich, Carared Malts
Availability: 16oz Cans, Draft. Year-Round
Debut: 9/5/22
5.2% ABV
Blackberry Smoke band has their own beer thanks to New Realm
Music collaborations are nothing new in craft beer but that doesn’t make each one unique. This is an either way it’s cool statement – New Realm Brewing is releasing a beer with the band Blackberry Smoke. If you know the band, you’re already excited. If you’re not there yet, their music is in the tv show Yellowstone. In yet?
This collaboration comes from a mutual friendship between the band and New Realm Brewing that started back in high school. Here are New Realm, fresh cans of New Realm Blackberry Smoke Lager are being signed by Brit Turner, drummer. He greets me with a smile and a beard that literally says musican or craft brewer.
Blackberry Smoke, a rock/blues/country band formed in Atlanta, Georgia 21 years ago. “The best way to celebrate your 21st is with a beer!” Turner jokes. “But really though, it’s the best way I can see. it.” He always hoped there would be a full scale band inspired beer, but getting one is harder than you think. Brewery capacity and distribution is a complicated thing. Turner says there was a small scale “Smoke” beer made in North Carolina a few years ago, that was available at one of their sold out shows. The band hoped the rest would be available in distribution later. Their rabid music and beer-loving fans managed to drink it all that night and there was none left over.
“We knew a few of the New Realm Brewing folks as far back as high school,’ Turner says. We have basically have our own record label situation and making a beer with a craft brewer really made sense to us,” he adds. Blackberry Smoke started a year before the first iPod, a few years before YouTube and more than a decade before Spotify. “Our only choice was to tour,” say Turner. Craft beer has that “out of the garage” feel to it like a lot of rock bands.
In preparation for Blackberry Smoke Lager, Turner sat down for a tasting session with brewmaster and co-founder Mitch Steele. “A lager just makes sense,” Steele tells me. “We made it with a touch of pilsner malt on top of 2-Row, so there’s a little bit of Europe in this lager.” It’s crazy how many bands we’ve interviewed lean towards the lighter side of beer like a pilsner or lager. Almost every time their reasoning is that they want to drink a few on stage and still be able to play.
Over the course of a few hours with the band, Turner’s excitement was solely focused on what this beer means to their fans. Steele and Turner designed it with them in mind. “They got us where we are, and we wanted to do something for them,” Turner says. “I’m more excited to see them drink it then I am to have it.”
Mitch Steele himself is a guitarist and music fan, making it easy to put a little extra musical passion into it. Both brewing and music require emotion and passion if you want it to be good. New Realm Blackberry Smoke is about both.
Two decades ago Blackberry Smoke got together and started playing in bars. Not long after, they were performing with Guns N’ Roses, Lynyrd Skynyrd, Eric Church, ZZ Top, and Zach Brown Band.
Honestly, to Turner and the rest of the band, this might be more exciting.
New Realm Blackberry Smoke Lager is available in 16-ounce cans and draft where ever New Realm is sold.
Style: Lager
Availability: 16oz Cans, Draft.
Debut: Late May, 2022
4.5% ABV