Heineken NV
Last week I spent about a day and a half at Heineken NV’s National Brand Expo in Atlanta, Georgia. If nothing else, the expo really gave me an insight to a global company like Heineken. Around 8 AM, on a Continue Reading →
Newcastle Brown Ale announced to they are launching a new national campaign dubbed “No Bollocks.” Each spot is filmed on Location in Newcastle, England. The brewery describes their approach in today’s press release:
“With this campaign we are going to be Continue Reading →
CVC Capital Partners Ltd, a British private equity firm that owns Formula One is currently considering the sale of StarBev. StarBev is based in the Czech Republic, and brews 16 brands including Staropramen. Three big beer players have Continue Reading →
Newcastle’s newest brew- Founder’s Ale has arrived stateside, and in Atlanta. Initial tappings in the Atlanta metro area are Taco Mac (the second beer of the month this month.) This Thursday, get a Newcastle Founders glass with purchase. Look Continue Reading →
Newcastle’s newest brew- Founders’ Ale has arrived stateside. Founders’ joins Werewolf & Winter IPA in the brewery’s seasonal release lineup. The 12oz bottles are arriving nationwide starting at the end of the month, with draft in select cities.
Only one Continue Reading →
Heineken NV has just purchased 918 pubs across Britain. The Galaxy Pub Estate purchase is worth $646 Million (US dollars).
The pubs that Galaxy owns are already managed by Heineken’s subsidiary Scottish & Newcastle. Heineken says it plans to combine the Continue Reading →
Newcastle just announced the launch of Winter IPA, the newest offering in its Limited Edition series. Winter IPA joins Werewolf, and soon to be Founder’s Ale in the series Newcastle states Winter IPA is a salute to original British Continue Reading →