Georgia’s Chattahoochee River contributes over 90% of the water that is in SweetWater Brewery’s beer. That’s a damn good reason to keep the river clean and pristine. That’s where the brewery’s “Save Our Water” campaign comes in.
Since the inception of the program seven years ago, the brewery has raised over a half a million dollars for the cause. This year, thanks to fund raising efforts and proceeds from the Waterkeeper Hefeweizen, the brewery wrote a check to the Chattahoochee Riverkeeper for 42,000 dollars.
Below, a Beer Street Journal video from earlier this summer on the Waterkeeper beer, and conservation efforts.