No more memberships available for 2012 unfortunately…
The Bruery is proud to announce the very unexpected and rapid sellout of their Reserve Society 2012 memberships. Last year’s growth to 700 members took until Christmas to sell out and something Continue Reading →
Vanberg & Dewulf has teamed up with Untappd, and various fine beer bars around the United States to have the “single largest one-day national celebration of Belgian beer culture held in the USA this millennium.”
Pyramid mentioned a couple of months ago that they were going to get back to their roots a bit more. See: We Hefe’d Up That means new batches, and larger market presence for their current brews. Discord has previously only Continue Reading →
Sometimes criminals can be really dumb. Derbyshire Constabulary (England) offered a case of free beer to those with outstanding warrants/wanted criminals. The individuals were instructed to call a number to arrange delivery of the beer, only to be arrested instead. Continue Reading →
Batch 19, brought to you by MillerCoors, is a pre-Prohibition style lager. Batch 19 is derived from a recipe found in an old logbook discovered in brewery archives dating back to before 1919, when Prohibition banned beer. This lager contains a Continue Reading →
(St. Louis, MO) — Bud Light, the world’s best-selling beer, will add to its portfolio when the brand debuts Bud Light Platinum in early 2012. With a slightly sweeter taste, higher alcohol by volume (6%) and signature Continue Reading →
Scientists at the Swiss Federal Technology Institute In Zurich have found a way to control beer yeast using computer controlled light and genetically engineered molecules.
Simply put: the scientists took yeast – in this case saccharomyces cerevisiae (s.cerevisiae) and Continue Reading →
Bruery Reserve Society 2012 Sells Out In The Same Day!
No more memberships available for 2012 unfortunately…
The Bruery is proud to announce the very unexpected and rapid sellout of their Reserve Society 2012 memberships. Last year’s growth to 700 members took until Christmas to sell out and something similar was expected this year. There was often doubt that it would sell out at all this year considering the current economic climate. However, with an increased brewing capacity The Bruery was able to raise the membership cap to 1,000 people and between renewals from the previous members and the general sale to new members beginning at 10am on Monday, every last spot was taken by 6pm that same day.
Vanberg & Dewulf has teamed up with Untappd, and various fine beer bars around the United States to have the “single largest one-day national celebration of Belgian beer culture held in the USA this millennium.”
An estimated 350 bars, restaurants, and shops across America will feature Vanberg & DeWulf beers and raise a toast to the importer that has been singularly dedicated to building Belgian beer connoisseurship in the USA. To find the beers and the hosts for the events, people need only consult the Vanberg & DeWulf and Untappd sites. Coast to Coast Toastâ„¢ Eventbrite page and check in with the beers on Untappd.
You need to be apart of Untappd for starters. There have been more than 2 million “check-ins” in year one alone. To earn the Belgian badge Untappers need to try at least one (1) “related” beer and share it on Untappd. Starting November 15th and for a month, the Belgian badge can only be earned by “checking in” with Vanberg & DeWulf’s beers. Aspiring badge-earners have the option to be entered into a drawing to win a trip for two to Belgium sponsored by The Belgian Tourist Office and Delta Airlines.
The Coast to Coast Toast â„¢ is at once an anniversary party and a salute to the people and places that have done so much to build today’s vibrant US beer culture. Participants span two generations of craft beer advocates — uniting pioneers like Lucky Baldwin’s and Toronado (CA), Monk’s, Eulogy and Tria (PA), Higgins and Belmont Station (Portland), Hopleaf, Map Room (IL), Winking Lizard (Ohio), BJ’s (the West) and Flying Saucer (6 states), Gingerman, DBA (NYC), and the Brickstore (GA) and more recently minted “Heroes of the Good Beer Movement” â„¢ like El Rey Burrito Lounge and J Clyde (Alabama), The Publican and Bluebird (Chicago), Church Key (Washington, D.C.) , Capital Bar and Grill (Arkansas), Jimmy’s 43, Rattle N Hum, Vandaag, and Blue Monk (NY), The Fred (GA), and Redlight Redlight (Florida).
Retailers all around the country — from Tully’s in Wells, Maine to Whole Foods on the Bowery in NYC, from Binny’s in Chicago to Wine Thief and Ale Jail in St Paul, MN — are taking part in the party.
Beers Tapping Today Include (but not limited to) :
Pyramid mentioned a couple of months ago that they were going to get back to their roots a bit more. See: We Hefe’d Up That means new batches, and larger market presence for their current brews. Discord has previously only been available on tap.
A growing style in the Northwest, Discord Dark IPA features all the tasty attributes of a standard IPA, yet juxtaposed against a black malt canvas. This bold beer is not short on character, with a prominent malt character that meets up with the bitterness and hop presence from 5 different hops
Style: Black IPA Hops: Nugget, Centennial ,Mt. Hood, Amarillo, Simcoe Malts: 2-Row, C-80, Munich, Black Carafa II
Sometimes criminals can be really dumb. Derbyshire Constabulary (England) offered a case of free beer to those with outstanding warrants/wanted criminals. The individuals were instructed to call a number to arrange delivery of the beer, only to be arrested instead. Brillant.
Police have found this technique to be much cheaper than than the time it takes to track down the criminals the traditional way. It just goes to show you that free beer is still very irresistible. [Time via @markagraves]
Batch 19, brought to you by MillerCoors, is a pre-Prohibition style lager. Batch 19 is derived from a recipe found in an old logbook discovered in brewery archives dating back to before 1919, when Prohibition banned beer. This lager contains a rare combination of ingredients including Hersbrucker and Strisslespalt hops. The name, Batch 19, comes from the year 1919 when the last batches of beer were destroyed.
Beer drinkers in Tampa, Orlando, Racine, Madison, Philadelphia, and San Diego will have the opportunity to drink this pre-Prohibition brew starting December 5th to honor the ratification of the 18th Amendment allowing Americans to drink again.
(St. Louis, MO) — Bud Light, the world’s best-selling beer, will add to its portfolio when the brand debuts Bud Light Platinum in early 2012. With a slightly sweeter taste, higher alcohol by volume (6%) and signature cobalt blue glass bottle, Bud Light Platinum provides beer drinkers an upscale light beer option as a companion to their social agenda.
“There are opportunities for light beer to expand into new occasions, and we think Bud Light Platinum is the beer to take us there,” said Mike Sundet, senior director, Bud Light. “Bud Light’s ability to innovate and its social personality makes it the ideal brand to introduce Bud Light Platinum to a growing number of image-conscious beer drinkers.”
Bud Light Platinum will hit store shelves nationwide Jan. 30, 2012. Details on the marketing campaign to support Bud Light Platinum’s national rollout will be provided at a later date.
Bud Light Platinum is available in 12-ounce glass bottles in six- and 12-packs.
About Anheuser-Busch
Based in St. Louis, Anheuser-Busch is the leading American brewer, holding a 48.3 percent share of U.S. beer sales to retailers. The company brews the world’s largest-selling beers, Budweiser and Bud Light. Anheuser-Busch also owns a 50 percent share in Grupo Modelo, Mexico’s leading brewer. Anheuser-Busch is a major manufacturer of aluminum cans and has been a leading aluminum recycler for more than 30 years. The company is a wholly-owned subsidiary of Anheuser-Busch InBev, the leading global brewer, and continues to operate under the Anheuser-Busch name and logo. For more information, visit www.anheuser-busch.com.
Scientists at the Swiss Federal Technology Institute In Zurich have found a way to control beer yeast using computer controlled light and genetically engineered molecules.
Simply put: the scientists took yeast – in this case saccharomyces cerevisiae (s.cerevisiae) and monitored it’s activity. Anyone who has brewed beer knows that – it, like any living organism, is unpredictable. Yeast can stall out, become sluggish, affecting the outcome of the brew. Here’s where sci-fi meets reality.
A genetically modified molecule called a phytochrome spys on the the nearby yeast cells. When reporting inactivity, scientists can have the phytochrome send out a beam of red light, turning the cell on again. A deeper red beam of light will turn it off again. Having this molecule fluoresce then reporting back, scientists can create a complex computer model of the yeast’s behavior. Each burst of light is tracked and accounted for through this feedback loop. Using this molecule and a computer, you can literally speed up and slow down fermentation.
Other than beer, what are the implications? Beyond beer fermentation, this molecule has implications in biofuel production, and antibiotic production. The process allows scientists to fine tune gene expression, controlling the quality and quantity of the final yield. [BBC]
No more memberships available for 2012 unfortunately…
