Two southern California pioneers are teaming up this spring. Music and beer fuse in forthcoming Alesmith Sublime Mexican Lager.
Unless you’ve been living under rock, you’ve heard the musical stylings of SoCal’s Sublime, best known for the song “Santeria” and “What I Got”. 2017 marks the 25th Anniversary of the band’s debut album 40oz to Freedom? The duo is celebrating accordingly.
When you hail from Southern California and are celebrating an album called 40oz to Freedom, what do you brew? A Mexican-style lager. In 40 ounce bottles.
You don’t see a lot of “40s” in craft brewing. When Alesmith’s owner Peter Zien sat down with the band, he learned Sublime has an affinity for the Vienna-style lager (brewed heavily in Mexico, aka Mexican Lager). The style is very crisp and clean, finishing slightly sweet. A fitting style for sunny SoCal weather, or tailgating for a concert.
“It doesn’t taste like anything else. The flavor is great and it has a craft beer flare with a true Mexican lager taste. This is the one!” – Sublime co-founder Bud Gaugh. “
The 40 ounce bottles are a special release, sold as ticket pre-order on July 8th, on sale July 15th. The keg tapping party with include drummer Bud Gaugh, and DJ PRODUCT 1969c, who worked on Sublimes Robbin’ The Hood album.
Alesmith Sublime Mexican Lager will be available in 12 ounce cans and draft year-round starting in June, 2017.
Style: Vienna Lager
Availability: 12oz Cans, 40oz Bottles, Draft.
Debut (40oz Bottles): July, 2017
Cans: August, 2017
Image: AleSmith Brewing