Sierra Nevada just flipped the switch on a throwback video game on their website. The 8-Bit Nintendo-esque (NE-esque, get it?) game lets you, the user/drinker help Kenny the Braumeister collect water, hops, barley and yeast so he can brewOktoberfest.
Sierra Nevada Oktoberfest, a new offering for 2015, is hitting shelves now, brewed with Brauhaus Riegele from Augsburg, Germany.
There are two ways to unlock the game. Click Kenny on the top navigation bar on the Sierra Nevada site,
or on website footer, type Prost in the “Locate Beers” ribbon and hit enter.