Videos

Inside Breckenridge’s Beer Backpack [VIDEO]

Breckenridge Brewery & local designer Topo Designs to created a limited edition backpack. The beer centric backpack has a few key features. Those into design (and beer) should take a look at the behind the scenes.

The Breckenridge Topo backpack ships in May. ERP Continue Reading →

Sh!t Beer Geeks Say [VIDEO]

You know someone like this. If you don’t. It’s you.  Is this contract brewed? I can taste the contract… 

Thanks to Kate in Melbourne, Australia for this video… www.goodbeerweek.com.au

Hops Make People Happy [VIDEO]

New Belgium’s Rampant IPA is new and full of the hops you crave. In addition, when you combine Rampant with the other hoppy brews in the lineup, you have undeniable proof hops make you happy.

Posted in Heavy Seas, Videos

Beer Street Journal Video: Heavy Seas Founder on Cans, Expansion & More


Beer Street Journal took a trip to Baltimore, Maryland a few weeks to meet with Hugh Sisson, founder of Heavy Seas Beer. 2013 promise to be a big year for the brewery. The Mutiny Fleet just got a major overhaul and is now dubbed Uncharted Waters, and will soon see release #3 – Holy Sheet!

Now shipping are cans for the first time in Heavy Seas history, starting off with Loose CANnon, the flagship IPA. You’ll note Hugh hints at a 4th can release this year… yet to be named.

As the demand for hops and Heavy Seas grows (35% this year!) , so is the brewery. By this time next year, a new brewhouse will be in place, raising fermentation capacity, a better bottling line, and more. What you see in the video above will be completely different this time next year.

Posted in Anheuser-Busch, Videos

Budweiser Shows Off the Bowtie Can [VIDEO]

Budweiser has just taken the bowtie branding a bit further by making the whole can bow tie shaped. No flavor changes, recipe changes, or ABV changes. Just a little less beer and a unique can shape. Pat McGauley, the Director of Innovation calls this “the ability to take the [can] wall and bring it in 10 degrees is an amazing feat…”

Posted in Anheuser-Busch, Videos

Budweiser Introduces the Buddy Cup

Budweiser has introduced a cup that links you to Facebook. The cup literally links your beer and your Facebook profile. At the bar you grab a one of these new Buddy Cups. You can scan the QR code on the bottom of the cup linking your profile to your cup of lager.

Next, cheers a stranger and a led lights up. Strangers no more, you now have a new friend request waiting on Facebook. The more you do this all night while drinking, the more you get linked up with people. The system was designed for Budweiser Brazil, and hasn’t been used in the United States yet. We’re told the idea isn’t to immediately use the Buddy Cup at a bar, but at music festivals, concerts, and special events.

Posted in Breckenridge Brewing, Videos

Inside Breckenridge’s Beer Backpack [VIDEO]

Breckenridge Brewery & local designer Topo Designs to created a limited edition backpack. The beer centric backpack has a few key features. Those into design (and beer) should take a look at the behind the scenes.

The Breckenridge Topo backpack ships in May. ERP $140

Posted in Cool Stuff, Videos

Sh!t Beer Geeks Say [VIDEO]

You know someone like this. If you don’t. It’s you.  Is this contract brewed? I can taste the contract… 

Thanks to Kate in Melbourne, Australia for this video… www.goodbeerweek.com.au

Posted in Anheuser-Busch, Cool Stuff, Videos

Bud Light Delivers 1,100 Cases of Beer to Heat Forward

In case you don’t follow basketball, the Miami Heat had an amazing 27-game winning streak earlier this season. Heat forward Shane Battier told NBA.com that he’s pretty superstitious. In addition to a plethora of superstitions, the basketball star said he drinks only one beer during the streak – Bud Light.

Nope,” Battier said. “Well, I try to drink the same beer — Bud Light — but that’s about it. You never know. I don’t want to chance luck and switch up brands, so I’m staying loyal to Bud Light.”

Shane was delivered a whole truck load of Bud Light, some 1,100 cases of it by the brewery. By our estimates, that’s over 13,000 bottles of beer. Queue the party montage…

Posted in New Belgium, Videos

Hops Make People Happy [VIDEO]

New Belgium’s Rampant IPA is new and full of the hops you crave. In addition, when you combine Rampant with the other hoppy brews in the lineup, you have undeniable proof hops make you happy.