New for 2012 are the Buweiser MLB branded cans. Back in December of 2010, AB-InBev renewed their sponsorshop of Major League baseball. The new contract is a multi-year contract worth millions. Interestingly, the deal is only for 26 of the 30 Continue Reading →
In keeping with Anheuser-Busch’s continued sponsorship of Major League baseball, you’ll see team branded cans this summer. Braves fans, this is your King Of Beers.
Style: Lager
Availability: 12oz cans. Local market based. (Cans are produced in Cartersville, GA)
5% ABV
Artwork for Budweiser’s can featuring Nascar driver Kevin Harvick. Approved December, 2011.
If you’re drinking Stella Artois, Budweiser, & Beck’s in the UK, the alcohol by volume will be a bit lower. The reduction is an attempt to cut the sting of rising industry costs, and lower duty (tax) costs.
“Our decision to Continue Reading →
David Peacock, chief of Anheuser-Busch has resigned. Per Harry Schumacher of Beer Business Daily (requires paid subscription):
Dave was only the second non-Busch to hold the title of CEO, and he is among the last of the legacy Anheuser-Busch executives groomed under the Continue Reading →
Back in December of 2010, AB-InBev renewed their sponsorshop of Major League baseball. The new contract is a multi-year contract worth millions. Interestingly, the deal is only for 26 of the 30 teams. As expected, artwork for team branded Continue Reading →
Anheuser-Busch launched a program on its Facebook Page seeking a “Bud Light Hotel” correspondent. The winner of the contest will cover Super Bowl XLVI from hotel room in Indianapolis, Indiana – site of the 2012 Super Bowl.
What does the winner get? Continue Reading →
New for 2012 are the Buweiser MLB branded cans. Back in December of 2010, AB-InBev renewed their sponsorshop of Major League baseball. The new contract is a multi-year contract worth millions. Interestingly, the deal is only for 26 of the 30 teams. As expected, artwork for team branded cans have surfaced. [Buds&Baseballs]
In keeping with Anheuser-Busch’s continued sponsorship of Major League baseball, you’ll see team branded cans this summer. Braves fans, this is your King Of Beers.
Style: Lager
Availability: 12oz cans. Local market based. (Cans are produced in Cartersville, GA)
5% ABV
Artwork for Budweiser’s can featuring Nascar driver Kevin Harvick. Approved December, 2011.
If you’re drinking Stella Artois, Budweiser, & Beck’s in the UK, the alcohol by volume will be a bit lower. The reduction is an attempt to cut the sting of rising industry costs, and lower duty (tax) costs.
“Our decision to bring Stella Artois, Budweiser and Beck’s to the UK market at 4.8% abv during 2012 is in line with evolving UK category trends,” said a spokeswoman.
The Stella, Bud & Becks will drop from 5% to 4.8% ABV in the United Kingdom. Expect the change in April. [TheGrocer]
David Peacock, chief of Anheuser-Busch has resigned. Per Harry Schumacher of Beer Business Daily (requires paid subscription):
Dave was only the second non-Busch to hold the title of CEO, and he is among the last of the legacy Anheuser-Busch executives groomed under the Busch regime, following several other veterans out the door including Tony Ponturo, Bob Lachky, Keith Levy, and Evan Athanas. He was also viewed as the “distributor whisperer” — a key conduit of communication between A-B and its wholesaler network, as Dave is nearly universally well-liked and respected among wholesalers. This is indeed a big change.
Luiz Redmond will assume leadership of the United States business unit, and Peacock will remain in an advisory role. Feel free to weigh in on the this change.
Back in December of 2010, AB-InBev renewed their sponsorshop of Major League baseball. The new contract is a multi-year contract worth millions. Interestingly, the deal is only for 26 of the 30 teams. As expected, artwork for team branded cans have surfaced.
Budweiser has been the sponsor of the MLB for more than 30 years. The sponsorship wasn’t met without drama. Prior to the deal last year, Anheuser-Busch InBev sued the MLB’s licensing arm in New York federal court. The suit claimed that the MLB backed out of the sponsorship deal, then demanded more sponsorship fees.
Budweiser has sponsored Major League Baseball for more than 30 years and is the official beer sponsor for 26 of the league’s 30 teams
Anheuser-Busch launched a program on its Facebook Page seeking a “Bud Light Hotel” correspondent. The winner of the contest will cover Super Bowl XLVI from hotel room in Indianapolis, Indiana – site of the 2012 Super Bowl.
What does the winner get?
Not only a salary from Anheuser-Busch, but will star in a series of videos for Bud’s YouTube & Facebook pages. They also mention covering EA Sports & Playboy Super Bowl parties.
How are you considered?
You can go straight to Bud Light’s Facebook page and record your 30 second video to be considered. AB has created a Facebook app to handle the con For your amusement, you can also see everyone else’s submissions. All videos will be evaluated on how the applicant come across on video, and how the fans react to their video. There’s a special “like” tab for the good ones. All submissions will evaluated through 1/20/12.
