Newcastle

Posted in Coming Soon, Headlines, Newcastle

Newcastle’s Newest: Caledonian Scotch Ale

Newcastle’s special release series continues in 2014 with the addition of Newcastle Caledonian Scotch Ale.  The scotch ale style got its start in Edinburgh, Scotland in the 18th century. “Scotch Ale” was a terminology for strong ales that were exported out of the city. Strong Scotch ales are sometimes called “wee heavy.”

Scotch Ale is a classic brew that originated in Edinburgh, Scotland in the 18th century. Rich, full-flavoured and fulfilling, our Scotch Ale is a blend of malts with toffee notes and a mellow hop.The beauty of this style is its fulsome malt character that is simply mouth-watering.

Caledonian Brewery opened in Edinburgh, Scotland in 1869. It is the only surviving brewery built in the 19th century. Heineken purchased the Caledonian Brewery in 2004. It is fitting, the oldest Scottish brewery would brew this historical offering.

Style: Scotch Ale
Availability: 12oz Bottles, Draft.
Arrival: TBA

6.4% ABV

Posted in Newcastle

Newcastle Drops A Bombshell In 2013

Newcastle will drop a bombshell on you in 2013. Newcastle Bombshell is a pale blonde should be a pleasing addition to those Newcastle loyalists.

An Englishman’s Englishman’s first love is his Brown Ale. However, in the summer he often fancies blondes instead! With this inspiration, we’ve created Newcastle Bombshell, an English style blonde ale.The combination of Cascade, Hallertau and Northdown hops balance this golden coloured ale’s light aroma and bitterness with toasted malt to ensure a silky smooth finish. After one sip of this brew, we’re sure you’ll agree she’s a real bombshell.

Style: Blonde Ale
Availability: 12oz bottles, Draft

Arrival: 2013

4.4% ABV 

Posted in Heineken NV, Newcastle, Videos

A Look At Newcastle’s New National TV Spots [Videos]

Newcastle Brown Ale announced to they are launching a new national campaign dubbed “No Bollocks.”  Each spot is filmed on Location in Newcastle, England.  The brewery describes their approach in today’s press release:

“With this campaign we are going to be very honest with our consumers. Our guys know it when they are marketed to, so we believe it’s time for a beer brand to give it to them straight, just like their best mates would do,” said Charles van Es, brand director, Newcastle Brown Ale. “The people of Newcastle, England — Geordies — don’t take themselves too seriously, love a good joke, and most importantly, they tell it like it is. Our ads celebrate these traits by using a no-nonsense approach, where we are not over promising anything.

Below are the new national spots.  #1 “Brewer”

#2 “Schooner – Believe”

“Schooner – Glass”

Posted in Beer News, Heineken NV, Newcastle

Newcastle Founder’s Taps In Atlanta

Newcastle’s newest brew- Founder’s Ale has arrived stateside, and in Atlanta.  Initial tappings in the Atlanta metro area are Taco Mac (the second beer of the month this month.)  This Thursday, get a Newcastle Founders glass with purchase.  Look for it on draft in more establishments in the metro area this month.

Founder’s joins Werewolf & Winter IPA in the brewery’s seasonal release lineup.  The limited release series is currently only available in Atlanta, Chicago, Boston, Denver, Las Vegas, Minneapolis, Phoenix, California, Virginia, North Carolina, & South Carolina.  Draft only, with 12oz bottles hitting stores in February.

Only one Limited Edition is special enough to bear the name Newcastle Founders Ale. The name, like the star on its label, is a tribute to the heritage of the five founding brewers of Victorian-era Newcastle. Its nutty brown color, light-bodied flavor and malty dry, bitter finish will make you as proud of our heritage as we are.

Style: English Bitter
Taste Expectations:
Availability: 12oz bottles (6/12pks) Draft.

4.8% ABV

Posted in Beer News, Heineken NV, Newcastle

Newcastle Founders’ Ale Now Available

Newcastle’s newest brew- Founders’ Ale has arrived stateside.  Founders’ joins Werewolf & Winter IPA in the brewery’s seasonal release lineup.  The 12oz bottles are arriving nationwide starting at the end of the month, with draft in select cities.

Only one Limited Edition is special enough to bear the name Newcastle Founders Ale. The name, like the star on its label, is a tribute to the heritage of the five founding brewers of Victorian-era Newcastle. Its nutty brown colorlight-bodied flavor and malty dry, bitter finish will make you as proud of our heritage as we are.  Available for the first time in the U.S., Newcastle Founders’ Ale is a full-bodied, drinkable brew with dry, hoppy and roasted flavors. The classic Bitter ale is balanced by subtly sweet aroma notes of caramel and fruit with a short, clean finish.

“The iconic five-point star on our label recognizes the five founding breweries of Newcastle, and this beer further celebrates the legend of our original, hard-working Geordie brewers and patrons,” said Charles van Es, brand director Newcastle Brown Ale. “With Founders’ Ale we are answering consumer demand by offering all of Newcastle’s Limited Editions nationally in 2012, giving everyone a chance to enjoy a bit of authentic English history.” 

Style: English Bitter
Hops: Styrian Goldings
Taste Expectations:
Availability: 12oz bottles (6/12pks) Draft.

4.8% ABV, 20 IBUs

 


Posted in Beer News, Heineken NV, Newcastle

Newcastle Launches British Style “Winter IPA”

Newcastle just announced the launch of Winter IPA, the newest offering in its Limited Edition series.  Winter IPA joins Werewolf, and soon to be Founder’s Ale in the series Newcastle states Winter IPA  is a salute to original British IPAs and “stays true to the original, subtly hopped recipes of traditional 18th century India Pale Ales.”

Flavor?
Per Newcastle: Marked by a strong hop aroma and a zesty character with hints of malt, Winter IPA features just a touch of sweetness to offer a delicate and creamy mouthfeel. Pouring a seductive copper color, the brew offers subtle caramel notes, a full body and a balanced finish.

Style: English IPA
Hops: Super Stryrian Golding

Availability: 12oz bottles, Draft. Nov-Jan, 2012

5.2% ABV, 28 IBUs

[PressRelease]

Topics: |
Posted in Coming Soon, Heineken NV, Newcastle

Newcastle Founder’s Ale

A new brew stateside from Newcastle. Founder’s Ale is a release in Newcastle’s limited release lineup. The lineup includes Werewolf, and Winter IPA.

Label:
We bring you Newcastle Founder’s Ale, a unique Limited Edition brew with the drinkability you expect from Newcastle, Our Newcastle founders came together to produce beers with real star quality. This ale is a tribute to the heritage and authenticity of those top brewers of Victorian Newcastle. Founders’ is a pale ale with a dry hoppy flavor and aromas It is sweet rather than bitter, with a clean short finish. What better way to toast the season of renewal!

Style: ESB
Availability: Spring Seasonal (according to press release)

?? ABV