Boulevard Brewing Company (Kansas City, MO) has updated their logo as the roll into 2016.
The brewery will celebrate 26 years of brewing in just a few short weeks. Boulevard decided it was time for a refresh. The new logo will appear on signage and and merchandise in early 2016. Bottle and packaging updates will start in March. (See Tank 7 update above.)
“This is a project we’ve wanted to do for several years,” said Jeremy Ragonese, Boulevard’s Director of Marketing. “The identity wasn’t broken, but we saw an opportunity to enhance it and make it more representative of what Boulevard is today. It has been nearly 16 years since we’ve made any significant alterations to our core packaging architecture, and this evolution is a way to both recognize Boulevard’s growth and demonstrate our commitment to the brewery’s future.”
Boulevard worked with Helms Workshop for the design refresh, headed up by Christian Helms.
Boulevard Brewing was founded in 1989.