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Bell’s Light Hearted Ale is a huge success for the “light” IPA category

Bell's Light Hearted Ale Cans

Bell’s Brewery’s Two Hearted Ale is known epically as one of the best (if not the best) India pale ale in America. Double Two Hearted Ale, which is is basically Two Hearted turned into the hoppy Incredible Hulk, was bottled last year and brewery fans couldn’t’ get enough. Then it was revealed that the “Hearted Ale” series had a lesser-known, lovable lighter side – Light Hearted Ale.

The 110 calorie, 8.7 carb, 3.7% alcohol by volume “light” ale has been a Bell’s General Store exclusive release, showing up on social media as early as last summer.

Gearing up for a wide-scale release, Bell’s has overhauled Light Hearted’s artwork. This lighter approach to one of America’s most popular India pale ales utilizes two hops – Centennial and Galaxy.

A light IPA Success

As 2020 gets underway, this beer joins the ranks of a growing segment of lighter, lower calorie, lower alcohol by volume creations by craft brewers. The category is growing every month, but much like any India pale ale, the light IPAs are not created equal. Without naming names, some of the releases are either too thin, low flavor, or even worse – tastes like hoppy water. You might be saving the calories but you’ve also thrown flavor out the window. Bell’s solved the calorie over flavor equation, and they did it beautifully.

Light Hearted Ale is born of the same creative expertise that pushed Two Hearted Ale to elite status in American brewing. Centennial and Galaxy hops walk hand in hand through each sip, bolstered by an actual malt backbone (a term brewers hate) that his been missing in a string lactose and adjunct heavy IPAs hitting shelves coast to coast. Those looking to make a more health-conscious beer choice, look no further.

Bell’s Light Hearted Ale will be available year-round in 12-ounce cans and draft starting in late-January

Style: IPA (Session Beer)
Hops: Centennial, Galaxy
Availability: Early 2020

3.7% ABV

Image: Beer Street Journal

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