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SweetWater’s Hop Hash is Bitter. So is Diggs. [VIDEO]

SweetWater Brewing Company (Atlanta, GA) new year round offering is Hop Hash Infused Double IPA. Loosely based on recent Dank Tank release Johnny Hash, the new offering uses “hop hash” in boil to make a hoppy, sticky, beer experience.

While the brewery was away at the Great American Beer Festival, Diggs, part of SweetWater’s social media and marketing department was stuck at the brewery.

As you can see, he was a little bitter about it.

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