Boston Beer will be unveiling Samuel Adams Boston 26.2 at a special new conference on Thursday at the brewery in Boston. It is expected that the announcement will surround a partnership with the Boston Athletic Association, hosts of the Boston Marathon.
Details about the beer will be disclosed on Thursday, but according to a local Sam Adams rep, the new beer will be suitable for runners and watchers a like. A lighter bodied, lower alcohol brew. 26.2 is brewed with coriander and salt.
Expect Jim Koch, and Boston Marathon reps at the announcement this Thursday.
