Press Releases

Yuengling Free Beer Day In Philly (PR)

(Philadelphia, PA) — Already recognized as America’s oldest brewery, Yuengling now holds a coveted new distinction: America’s largest American-owned brewery. To celebrate, Yuengling wants to thank the city that has played the most significant role in supporting the brewery – generation after Continue Reading →

Stillwater Artisanal And Lower Dens Announce First Collaborative Beer (PR)

Stillwater Artisanal And Lower Dens Announce First Collaborative Beer: “Stillwater Artisanal, Sensory Series V.1 – Lower Dens”

Lower Dens on Tour with Grizzly Bear, Extend Worldwide Tour Dates!

LOWER DENS TOUR DATES
09-27 Cincinnati, OH – MidPoint Music Festival *

Firestone Walker Christens New Brewhouse (PR)

FIRESTONE WALKER CHRISTENS NEW BREWHOUSE

AT PASO ROBLES BREWERY

State-of-The-Art Brewhouse Maximizes Quality, Improves Efficiency and Enhances Brewery Visitor Experience

Paso Robles, CA–Firestone Walker Brewing Company today announced that it has begun brewing beer at its new state-of-the-art brewhouse at Continue Reading →

Victory Brewing To Release Red Thunder (PR)

(Downingtown, PA) — On Wednesday, November 21, Victory Brewing Company will release its first-ever wine barrel-aged beer: Red Thunder.

Victory Brewing Company is known for melding traditional styles and unique concepts to produce the highest quality, full flavored beers. Red Thunder does just that. Continue Reading →

Posted in Dogfish Head, Press Releases, Sierra Nevada

Dogfish Head & Sierra Nevada Collaborate On Rhizing Bines (PR)

(Milton, DE) – Dogfish Head and Sierra Nevada, two family-owned craft breweries known for their unique hopping techniques, are deepening the bond they forged with the 2009 collaboration Life & Limb.

Their new beer, an East-meets-West Imperial IPA called Rhizing Bines, will clock in at 8% ABV and 70 IBUs.

“We had a lot of fun brewing the original dark and roasty Life & Limb in Chico with the Grossmans and Sierra Nevada’s extended family,” says Dogfish Head President and Founder Sam Calagione. “We are very proud of the way that beer turned out. Now it’s our turn to repay that hospitality and brew a very hop-centric IPA in Milton with our pals from Chico, incorporating innovative ingredients and techniques from both breweries.”

The beer

On the hot side, Rhizing Bines will go through Dogfish’s signature continual-hopping process with floral and citrusy Bravo hops. On the cold side, it will be dry-hopped with an experimental varietal so new it doesn’t yet have a name, just a number: Hop 644. A component of Sierra Nevada’s aroma-boosting Torpedo system will make a pit-stop in Delaware for dry-hopping duty before it heads to Sierra’s new North Carolina brewery.

To celebrate Sierra Nevada planting East Coast roots, Dogfish Head tracked down a Carolina heirloom wheat grown and milled at Anson Mills. The soft red winter wheat contributes subtle sweet and nutty notes to this hop-forward ale.

“It gives my wife and myself great comfort to know that although we’re leaving our home and friends on the West Coast, we’re joining our craft brewing friends on the East Coast,” says Sierra Nevada General Manager Brian Grossman. “Here’s to great beer!”

The label

The label for Rhizing Bines depicts the pairings behind this beer: two hop varietals, two yeast strains (Chico and Doggie), two unique hopping processes and two family-owned breweries. These bonds start at the root — or rhizome — and stretch throughout the mature bines.

“Sam and his family and the entire Dogfish crew have been friends of ours for a long time,” says Sierra Nevada Founder Ken Grossman. “When we started talking about doing another collaboration we jumped at the chance, especially since this version will be the hoppy counterpoint to the last brews. We couldn’t say no! We’re looking forward to joining forces again. We’ve got one of our Hop Torpedos on a truck right now on its way to Delaware via North Carolina, and we’re eager to taste the finished product.”

Rhizing Bines will be brewed at Dogfish Head’s coastal Delaware brewery. It’s expected to hit taps and shelves throughout Dogfish’s 27-state distribution network in February 2013.

Posted in Press Releases, Yuengling

Yuengling Free Beer Day In Philly (PR)

(Philadelphia, PA) — Already recognized as America’s oldest brewery, Yuengling now holds a coveted new distinction: America’s largest American-owned brewery. To celebrate, Yuengling wants to thank the city that has played the most significant role in supporting the brewery – generation after generation – with a free lager and a sincerethank-you. At precisely 6:30 p.m. on Friday, September 28, National Drink Beer Day, Philadelphians 21 and older are invited to one of more than 250 bars, both in the city and the suburbs, to receive a free bottle of lager and a personal ‘thank-you’ from 5th-generation brewery President and owner Dick Yuengling.

“Ever since my great-great grandfather brewed our first bottle of beer in 1829, Philadelphians have been supporting us and pushing us to grow,” said Yuengling. “The truth is, without Philadelphia, we simply would not be where we are today. The city has truly shown our family business brotherly love, and we’d like to raise a glass to that. Now that we’re the largest American-owned brewery, it’s time we say thanks in the most appropriate way — with a Lager on us.”

In partnership with distributor Origlio Beverage, Yuengling will supply more than 10,000 bottles of free beer to over 250 bars across the five-county Greater Philadelphia region. One of Dick Yuengling’s daughters, Jennifer Yuengling, the brewery’s shipping manager, will make a special appearance at Chickie’s & Pete’s on Packer Avenue in South Philadelphia to join in the celebration. At precisely 6:30 p.m. on September 28, Philadelphians are encouraged to tune their TVs to Comcast SportsNet, to watch a special toast to Philly from Dick Yuengling, directly from the historic Pottsville brewery, and join in the citywide toast. There is no cost or cover to get in. Free Lagers will be distributed as supplies last.

Dick Yuengling credits some family traditions to the company’s success story.

“At the end of the day, what matters most is my family’s aggressive commitment to producing an original quality product that people love,” said Yuengling. “Our distribution network is strong, and it’s our dedicated team of employees, our family values, and, of course, loyal Lager drinkers, that have led to that growing network.”

To find out where you can join in the toast, visit www.yuengling.com. Philadelphians 21 andolder are encouraged to enjoy responsibly.

About Yuengling Traditional Lager
Yuengling Traditional Lager is an iconic American lager famous for its rich amber color and medium-bodied flavor. Brewed with roasted caramel malt for a subtle sweetness and a combination of cluster and cascade hops, this true original promises a well-balanced taste with very distinct character. Yuengling’s flagship brand, Traditional Lager is so widely known and unique in its class that in some areas you can ask for it simply by the name “Lager.”

About D.G. Yuengling & Son, Inc.
Based in Pottsville, Pa., D.G. Yuengling & Son, Inc., America’s Oldest Brewery, is family owned and operated since 1829. Principal beer brands include Traditional Lager, Light Lager, Lord Chesterfield Ale, Dark Brewed Porter, Original Black & Tan, Premium and Premium Light Beer.

About Origlio Beverage
Superior products, beer knowledge and customer service have always been the hallmarkof Origlio Beverage. Founded by Antonio Origlio in 1933, the company’s mission is to bring outstanding domestic, imported, craft and micro-brewed beers to the Delaware Valley.

Posted in Beer & Food Pairings, Press Releases, Stillwater Artisanal Ales

Stillwater Artisanal And Lower Dens Announce First Collaborative Beer (PR)

Stillwater Artisanal And Lower Dens Announce First Collaborative Beer: “Stillwater Artisanal, Sensory Series V.1 – Lower Dens”

Lower Dens on Tour with Grizzly Bear, Extend Worldwide Tour Dates!

LOWER DENS TOUR DATES
09-27 Cincinnati, OH – MidPoint Music Festival *

09-28 Bloomington, IN – Russian Recording $

09-29 Champaign-Urbana, IL – Pygmalion Music Festival

09-30 Chicago, IL – Riviera Theatre ^

10-01 Minneapolis, MN – First Avenue ^

10-04 Portland, OR – Keller Auditorium ^

10-05 Seattle, WA – Paramount Theatre ^

10-06 Vancouver, BC – Commodore Ballroom ^

10-07 Vancouver, BC – Commodore Ballroom ^

10-09 Oakland, CA – Fox Theatre ^

10-10 Los Angeles, CA – Greek Theatre ^

10-11 Tuscon, AZ – Club Congress !

10-12 El Paso, TX – Lowbrow Palace +

10-13 Austin, TX – Red 7 +

10-14 McAllen, TX – Fall Back Records +

10-15 San Antonio, TX – The Korova +

10-16 Dallas, TX – Club Dada +

10-17 Houston, TX – Fitzgerald’s # @

11-27 Paris, FR – Le Nouveau Casino —

11-29 Haarlem, ND – Patronaat

12-01 München, DE – ON3 Festival

12-03 Berlin, DE – Kantine am Berghain

12-04 Hamburg, DE – Molotow

12-05 Kortrijk, BE – De Kreun

12-06 London, UK – The Forum &

12-08 Camber Sands, UK – ATP Festival

12-09 Brighton, UK – The Haunt

12-10 Bristol, UK – Louisiana

12-11 Leeds, UK – Brudenell Social Club

12-12 Manchester, UK – The Deaf Institute

12-13 Glasgow, UK – King Tuts

12-14 Belfast, IRL – Auntie Annies

12-15 Dublin, IRL – The Grand Social

12-16 Cork, IRL – Cork Operahouse

12-18 Istanbul, TR – IKSV


* w/ Dirty Projectors

$ w/ Night Beds

^ w/ Grizzly Bear

! w/ Half Moon Run

+ w/ Jennifer Castle

# w/ Wicked Poseur

@ w/ Bed Moves

& w/ Kurt Vile, Dark Dark Dark

Find more info at http://www.stillwatersensory.com


The Stillwater Sensory Series is a collaboration between Stillwater Artisanal and singular musical artists. In this first collaboration, Stillwater is working with Lower Dens to make an ale based on an interpretation of their song, “In the End Is The Beginning.” On the bottle itself, a QR code will link to an exclusive Lower Dens performance of the song. Ultimately, this is a true artistic collaboration that aims to create a full sensory experience – sound, sight, smell, touch, and taste.

“With Stillwater, we set out to create an environment of intrigue; from the visual aesthetics of the packaging to the lack of definitive style of the beer, subtle complexity is also our hallmark.. we are asking the consumer for consideration, to interact with the product,” says Brian Strumke, Owner / Brew Master. “It instantly rang clear to me that [Lower Dens] were seasoned mature artists.. there were hints of beloved nostalgia but nothing obvious or trendy; driving repetition with intricate overlays allows the listener to take the back seat for a ride while also tempting you to look deeper within.. these were all traits that I related to, from my days as an electronic music artist and now as a beer designer.”

‘In the End is the Beginning’ is taken from the band’s second studio album, Nootropics (pronounced No-eh-tro-pics), released earlier this year on Ribbon Music. The song is lengthy, contemplative: an end-of-the-world song wherein the narrator readies him/herself for whatever’s next.

“Brian explained the Sensory Series and immediately we were on board,” says band member Jana Hunter. “He took something we spent a lot of time on and put a lot of thought and ourselves into, and he offered the same.”

“White but not bright” is how I described the song and that is what I have set out to create with beer itself. Light in body and color intermingled with aspects of dark fruits and a floral earthy spiciness, gently accented with a hint of smoke” states Strumke. The beer itself will come in the form of individual 375ml bottles and also 20L kegs and initial distribution with span 35 states via Twelve Percent Imports – Brooklyn, NY.

The band has spent a lot of time touring since the release of their debut album Twin-Hand Movement in 2010, including recent stops at festivals both here and abroad such as Pitchfork Music Festival, Primavera, among others. Lower Dens will hit the road again later this autumn and will see them perform at this year’s installment of ATP’s Nightmare Before Christmas and include support dates with Kurt Vile and Grizzly Bear. A full list of dates are below.
Praise for Stillwater Artisanal:
“an existentialist commentary on a brewer imposing his own view on the beer universe. ” -Washington Post
“Top 10 most influential craft breweries today.” -Huffington Post 2012
“#2 Best New Brewer in the World – 2011” -Ratebeer.com
Praise for Lower Dens’ Nootropics:
“Richly detailed, dark, and ethereal, the album is a feast for sound-first listeners drawn to expressive shifts in color and tone.”  — 8.2/10 Pitchfork

“Sometimes trance-inducing, sometimes wildly dynamic, the album is a sumptuous, woozy feast that proudly dances on the lines between nirvana and reality.” — 8/10 Spin

“It’s an ambitious mission statement to go along with a richer sound.” — NPR
Lower Dens is:
Jana Hunter
Will Adams
Geoff Graham
Nate Nelson

Lower Dens online
http://lowerdens.com/
http://facebook.com/lowerdens
http://www.ribbonmusic.com/label/lower-dens/

Posted in Firestone Walker Brewing, Press Releases

Firestone Walker Christens New Brewhouse (PR)

FIRESTONE WALKER CHRISTENS NEW BREWHOUSE

AT PASO ROBLES BREWERY

State-of-The-Art Brewhouse Maximizes Quality, Improves Efficiency and Enhances Brewery Visitor Experience

Paso Robles, CA–Firestone Walker Brewing Company today announced that it has begun brewing beer at its new state-of-the-art brewhouse at the brewery in Paso Robles on California’s Central Coast.

The new 60-barrel brewhouse reflects Firestone Walker’s mission to continuously perfect the brewing process.

“We are always aiming to make the next brew better than the last,” said co-proprietor Adam Firestone. “The difference may be tiny, but it needs to be measurable and constant. The new brewhouse is our latest investment in this mission.”

The brewhouse occupies a new three-story tower that has been integrated into the front of the brewery building. The tower now serves as the brewery’s primary visual icon and features broad glass walls on two sides of the second story, providing a permanent window into the brewing process.

“Back in my university days, while homebrewing in my garage in Kalamazoo, Michigan, I dreamed of one day having a brewhouse like the ones I had seen while traveling through Europe on foreign study,” said Brewmaster Matt Brynildson. “That day has finally arrived.”

Quality and Efficiency

The new brewhouse is the result of extensive research conducted by proprietors Adam Firestone and David Walker, as well as Brynildson and his brewing team. They were ultimately drawn to a company called Huppmann in Kitzingen, Germany, which has been making brewhouses for generations.

“We selected Huppmann for many reasons,” Firestone said. “These involve wort handling, their proprietary wet mill called Millstar, the overall simplicity of the design, the flexibility of the installation, and the technology to marry our existing brewhouse into the new one. The automation package will allow us to precisely replicate each step and track progress unlike ever before.”

The brewhouse was installed with extensive custom features made to meet Brynildson’s vision for maximizing beer quality, including his personal modifications for milling, hop dosing, and kettle efficiency. The new brewhouse equipment allows Brynildson the ultimate flexibility for making every beer style imaginable. “By the time we got done with it, it essentially became a full-blown custom hot rod brewhouse,” Brynildson said.

The new brewhouse also improves the overall efficiency of the brewing process, in terms of both manpower and resources. “We elected every option possible to save on energy and water consumption without compromising the quality of our beers,” said Mark Fischer, the brewery’s plant engineer. “We will now be able to brew the same amount of beer using half the amount of energy as before.”

Architectural Inspiration

The tower design of the brewhouse is an efficient way to brew beer, using gravity to move ingredients when applicable, and also requiring a smaller footprint.

The new brewhouse tower was designed by local architect Val Milosevic and incorporates design features that honor two iconic structures in the Paso Robles region–the Farmer’s Alliance building in Paso Robles, and the Templeton Feed & Grain building in the nearby hamlet of Templeton.

Both of these buildings are visible testaments to the region’s rich agricultural heritage, and Firestone Walker Brewing Company was inspired to reflect this heritage in the design of its new brewhouse tower.

The brewhouse is adjacent to the brewery’s new visitor center, which features viewing windows into the hop storage room and the brewhouse control room, as well as a tasting bar and retail shop.

The launch of the new brewhouse and visitor center follows Firestone Walker’s recent opening of the adjacent Taproom restaurant and the hosting of the inaugural Firestone Walker Invitational Beer Fest in Paso Robles in June. “Our goal is to create a destination experience built around craft beer education and appreciation,” Walker said.# # #

Firestone Walker Brewing Company is a pioneering regional craft brewery founded in 1996 and located in the Paso Robles wine country on California’s Central Coast. The brewery specializes in iconic pale ales and vintage barrel-aged beers. Firestone Walker Brewing Company was awarded Mid-Sized Brewery of The Year honors at the 2003, 2007 and 2011 Great American Beer Festivals® as well as Champion Mid-Sized Brewery honors at the 2004, 2006, 2010 and 2012 World Beer Cup® competitions. 

 

 

Posted in Anderson Valley Brewing Company, Press Releases

Anderson Valley Brewing Company to Release Dark Lager (PR)

Anderson Valley Brewing Company to Release Dark Lager

“El Steinber” to be first full-production lager

 brewed by the craft beer pioneer

Boonville, CA (September 12, 2012)  Anderson Valley Brewing Company announced today that starting in September, a new Dark Lager will join its portfolio of award-winning ales.  “El Steinber” is the brewery’s newest core offering in nearly seven years and its first full-production lager.   Debuting in select markets as a draft-only offering beginning in September 2012, national distribution of both draft and package will follow in early 2013.

“We’ve crossed a new border with the release of ‘El Steinber,’” says Fal Allen, Brewmaster for Anderson Valley.  “We wanted to create a sessionable dark lager with a twist.  In our somewhat unusual take on the style, we add Midnight Wheat malt to give this beer its dark brown color, but also use roasted Indio-Hispano® blue corn flour to lighten the body and create a unique, toasty flavor.  German Pilsner malt and Saaz hops round out this beer, producing a crisp, clean finish and smooth drinkability that is perfect for any occasion.”

As for the name “El Steinber,” Allen says it’s a combination of Spanish and Boontling (the local Anderson Valley dialect created in the late 1800s).  Literally meaning “The Beer,” he explains its origin this way:  “We were looking for a unique name that represented both the Latin influence of the Indio-Hispano® blue corn while keeping the heritage of our native Boontling alive.  Eventually we decided upon ‘El Steinber’ and the image of Barkley in a serape; it’s meant to be fun and quirky, and show that although we’re committed to brewing world-class craft beer, we don’t take ourselves too seriously.”

http://www.avbc.com/main/happenings/press-releases/anderson-valley-brewing-company-to-release-dark-lager/

For more information on Anderson Valley Brewing Company, visit us at www.avbc.com;

Like us on Facebook.com/AndersonValleyBrewingCompany; and follow @avbc on Twitter.

About Anderson Valley Brewing Company

Anderson Valley Brewing is constantly striving to excite and reach new consumers with high quality craft beer. Located in the bucolic Anderson Valley region of Mendocino County, California and founded in 1987, the Anderson Valley Brewing Company is a pioneer of the American craft brewing industry. An environmentally friendly, solar powered brewery, it produces highly respected craft beers including Boont Amber Ale®, Hop Ottin’ IPA®, Barney Flats Oatmeal Stout, Summer and Winter Solstice® and a wide array of specialty craft offerings ranging from Sour Stout to Mowkeef Saison to Gatlin Damnosus amongst many others.

Posted in Press Releases, Victory Brewing Company

Victory Brewing To Release Red Thunder (PR)

(Downingtown, PA) — On Wednesday, November 21, Victory Brewing Company will release its first-ever wine barrel-aged beer: Red Thunder.

Victory Brewing Company is known for melding traditional styles and unique concepts to produce the highest quality, full flavored beers. Red Thunder does just that. By aging their popular Baltic Thunder in once-used red wine barrels from Wente Vineyards, Victory Brewing Company created Red Thunder. The burnished cocoa creaminess of the Baltic-style porter is accented by the tannic dryness of the wood to produce a rich, fruity final product.

“While enjoying our first batch of Baltic Thunder in 2007, Ron and I immediately sensed that the deep complexities of this nuanced brew left almost no room for improvement,” said Victory Brewing Company President and Co-Brewmaster Bill Covaleski. “But as our experience with Baltic Thunder grew, we became intrigued with barrel-aging it, and red wine barrels proved to deliver the perfect level of flavor enhancement.”

Packaged in 750 mL corked bottles, Red Thunder will be available at Victory Brewing Company’s Downingtown retail store beginning on Wednesday, 11/21 and in additional markets shortly after. Red Thunder will be distributed throughout Pennsylvania, New Jersey, Maryland, Delaware, Illinois, Massachusetts and Ohio.

Alcohol by volume is 8.5%.

Victory Brewing Company is a privately held craft brewery headquartered in Downingtown, Pennsylvania. Begun by Bill Covaleski and Ron Barchet, childhood friends who met on a school bus in 1973, the brewery formally began operations in February of 1996. Victory, Pennsylvania’s widely acclaimed brewery and restaurant, now serves fans of fully flavored beers in 29 states with innovative beers melding European ingredients and technology with American creativity. To learn more about Victory Brewing Company visit us on the web at www.victorybeer.com.

Posted in Heineken NV, Press Releases

Amstel Wheat Bottles Arrive In September (PR)

WHITE PLAINS, N.Y. – Today Amstel Light, a leading imported light beer from Amsterdam, officially announced that Amstel Wheat Bier, a pure hefeweizen, is now available in bottles in select markets in the U.S. After launching in draught in seven markets in September 2011, fans of the beer will now be able to find Amstel Wheat on the shelves of their local retailers in the Northeast region, Chicago and Minneapolis.

Amstel Wheat is pure hefeweizen brewed with Amstel’s signature craftsmanship and a brewing tradition that began over 140 years ago. Hefeweizen is a classic, European specialty beer style comprised of a portion of at least 50% wheat malt, barley malt, Weizen yeast, water, Saaz hops and nothing else. Like a pure hefeweizen, Amstel Wheat gets it’s smooth and crisp taste naturally through hops as opposed to additives.

“After positive feedback from our fans who were able to experience Amstel Wheat in draught in the last year, Amstel decided to bring Amstel Wheat to bottles,” said Yonathan Bendesky, Brand Manager, Amstel Light. “We were truly proud to produce this pure hefeweizen, one without additives or flavoring, which makes this beer style stand apart from its Belgian and American counterparts. This brew is approachable with high level of complexity with different fruit and floral notes from what’s out there now.”

Staying true to the identity of a pure hefeweizen, Amstel Wheat is low in hop bitterness with 10.7 IBUs, falling right in the traditional hefeweizen International Bitterness Unit (IBU) range of 8-15 IBU’s. It is soft on the palate with fruity and floral notes balanced by faintly hoppy undertones and does not carry heavy banana and clove flavors like its German cousins. Amstel Wheat is deep golden with amber hues and is translucent and cloudy, which stems from traditional top fermentation and unfiltered brewing method.

Amstel Wheat 12 ounce bottles will be available in 6 and 12 packs in select retail locations.

About Amstel:

Amstel, the premium Dutch beer brand was founded in 1870 in Amsterdam, Holland by two businessmen, DePester and J.H. van Marwijk Kooy.  In 1872 the first barrels of Amstel beer were delivered in Amsterdam and due to its characterful taste it became an overnight success. By 1886, Amstel had become Amsterdam’s largest brewer of lager beer and in 1968, Amstel joined forces with Heineken International. In 1982, Amstel Light was born as an import to the U.S. and is currently a leading imported light beer. Today, Amstel is one of the world’s top five international beer brands thanks to its unique portfolio, character, flavor and more than 140 years of brewing heritage.  HEINEKEN USA currently distributes Amstel Light, and introduced Amstel Wheat in select U.S. markets in 2011.  For more information, please visit www.amstellight.com.