Hot New Caps For SweetWater
A fun little packaging tweak for the fans of SweetWater Brewery. New caps for future bottles. The iconic fish, and slogan are featured. Red, White, & Blue baby! Just in time for the 4th. “Don’t float the mainstream.”
Breweries
Ethel’s Brew A Creative Fake
Ethel was a sham. A figment of an imaginative marketing campaign by DDB. AdWeek gets down to the bottom of this nearly instant viral campaign for New York “brewery.” The ads featured an 80 year old grandmother whose husband past Continue Reading →
Swamp Head Preps Barrel Aged Roosevelt
We’ve been expecting this one, especially because Cigar City is working on a barrel aged edition of “Church on a Hill.” Quick flashback: Swamp Head and Cigar City each brewed a barleywine. Cigar City’s was an English style barleywine dubbed Continue Reading →
Mammoth Releases Barrel Aged Blondibock Friday
Mammoth Brewing (Mammoth Lakes, CA) is spending today transferring this blonde beauty to the brite tank (finishing tank). Tomorrow she’ll find bottles, and Friday on sale to Mammoth fans. Blondibock was first brewed as Bluesapalooza Blonde Bock last summer. Since Continue Reading →
Surf Brewery South Swell Double India Pale Ale
Surf Brewery Shaka XPA
Intuition Needs Second Digs To Keep Up with Can Demand
A good spot to be in. Intuition Ale Works is searching for a placeto build a second brewery. Why? Their demand for cans is causing a big strain on production. In early 2012, the brewery intro’d People’s Pale Ale, I-10 IPA, Continue Reading →
