Beer News

New Artwork: Weyerbacher Autumnfest

The rebranding continues by Weyerbacher Brewing Co (Easton, PA).  Autumnfest is the brewery’s take on the oktoberfest style.  A transitional beer from summer beers and heavy winter brews. Released late summer, early fall.

Style: Amber Ale
Availability: 12oz bottles, Draft

5.4% ABV 

Below: The Continue Reading →

Hot New Caps For SweetWater

A fun little packaging tweak for the fans of SweetWater Brewery. New caps for future bottles. The iconic fish, and slogan are featured. Red, White, & Blue baby!  Just in time for the 4th. “Don’t float the mainstream.”

Ethel’s Brew A Creative Fake

Ethel was a sham. A figment of an imaginative marketing campaign by DDB. AdWeek gets down to the bottom of this nearly instant viral campaign for New York “brewery.”  The ads featured an 80 year old grandmother whose husband past Continue Reading →