Posted in Beer News

Beers People Aren’t Drinking

I’m a firm believer in allowing people to drink what they like.  End of story.  BUT… in the ever emerging world of beer, some sales grow, while others decline.  247WallSt did a little research on what beers/brewers were on the losing end in the beer world.  You might beer surprised, but you might not.  Read the full article for descriptions of each. [247WallStreet via @CypressStreet ]

8. Budweiser
Sales loss (2006-2010): -30%
Brewer: Anheuser-Busch InBev
Barrels sold (2010): 18 million

7. Milwaukee’s Best Light
Sales loss (2006-2010): -34%
Brewer: MillerCoors Brewing
Barrels sold (2010): 1.3 million

6. Miller Genuine Draft
Sales loss (2006-2010): -51%
Brewer: MillerCoors Brewing
Barrels sold (2010): 1.8 million

5. Old Milwaukee
Sales loss (2006-2010): -52%
Brewer: MillerCoors Brewing
Barrels sold (2010): 525,000

4. Milwaukee’s Best
Sales loss (2006-2010): -53%
Brewer: MillerCoors Brewing
Barrels sold (2010): 925,000

3.  Bud Select 
Sales loss (2006-2010): -60%
Brewer: Anheuser-Busch InBev
Barrels sold (2010): 925,000

2. Michelob Light. 

Sales loss (2006-2010): -64%
Brewer: Anheuser-Busch InBev
Barrels sold (2010): 525,000

1. Michelob
Sales loss (2006-2010): -72%
Brewer: Anheuser-Busch InBev
Barrels sold (2010): 175,000