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Anheuser-Busch Asks Paramount To Obscure Labels in Movie “Flight”

In theaters now is a new movie by Paramount Pictures called “Fight”. In the film, Denzel Washington plays airplane pilot Whip Whittaker. The movie’s premise is Whittaker’s plane failing forces an emergency landing that saves lives of many on board. The catch? Alcohol in his blood.

Whittaker is depict drinking Budweiser and driving, and flying a commercial plane. This depiction, which AB calls “unauthorized” has asked Paramount Pictures to remove or obscure the labels from all the films, and future DVDs and BluRays.¬†Below, movie trailer for Flight, starring Denzel Washington. In theaters now. [Via Paramount Pictures Intern]