Here’s a little nugget of beer joy. Will Ferrell doing Old Milwaukee commercials in Davenport, Iowa. Whaaa?? Well, it’s true. See for yourself below. Is it a joke? Maybe. Although, it could be an effort on behalf of the Metropoulos brothers who now own the parent company of Pabst Blue Ribbon. Plus, Will is reportedly a fan of Old Milwaukee. [AdWeek]
Well, in a story a few months ago about how the Metropoulos brothers are screwing up the company their daddy bought for them, they planned to move from Woodridge to LA, end their deal to keep Old Style at Wrigley Field, and dump the brilliant viral campaign PBR enjoyed for something more contemporary: Putting PBR Light in Hollywood award show goodie bags. And bringing in Will Ferrell as a spokesman. Yep, a frat boy type who hasn’t opened a profitable movie in three years.