Posted in Headlines

Pabst IPA? Pabst launches new “premium craft beer brand” Captain Pabst

PBR Captain Pabst Seabird IPA

Pabst Brewing Company unveiled a beer brand today – Captain Pabst. The flagship offering in the new brand? Seabird IPA.

The name Pabst is synonymous with a wallet-friendly lager simply known as “PBR.” 2019 was a year of innovation for Pabst Brewing, as they launched a stronger version of PBR, PBR Hard Coffee, PBR Whiskey, as well as PBR Hard Seltzer. Today, Pabst debuts Captain Pabst, a “premium craft beer brand.”

Seabird IPA is the first release in this new Pabst high-end business model, brewed with Magnum, Citra, Cascade and Mosaic hops. 16-ounce cans of Seabird are now shipping in Wisconsin and Greater Chicago area.

“We thought creating something new, based on someone who played such an integral part in pioneering brewing in this country, was a really romantic and deserving story that consumers would be interested in hearing,” says Matt Bruhn, Pabst General Manager.

Alongside the brand launch, Pabst is transforming its Milwaukee taproom, which will now be known as Captain Pabst Pilot House going forward. The grand opening for the overhauled space is slated for March 28, 2020.

It is important to note that Captain Pabst entirely new beer family brand from Pabst Brewing Company, a separate brand from Pabst Blue Ribbon, all owned by Eugene Kashper and TSG Consumer Partners.


Posted in Boulder Beer Company, Headlines

Boulder Beer to close brewpub this month, going entirely contract going forward

Boulder Beer Pub Sale

Colorado’s Boulder Beer Company has had a bumpy few months. In October, the brewery announced it would be pulling back national distribution, and downsizing operations after 30 years. The Boulder Pub would remain in business.

Then in December, Boulder changed course, announcing a partnership with Denver’s Sleeping Giant Brewing Company which would allow their beer to stay in national distribution without interruption.

Here in 2020, Boulder Beer has a new announcement – they will be closing the brewpub and attached in-house production facility permanently, ending 40 years of Boulder Beer operations.

In a letter published today from brewery owner Gina Day, an opportunity to sell the 19,000 square foot facility has presented itself, which will ultimately close the Pub at Boulder Beer for good.

After closing the manufacturing side of our business and then creating a relationship with Sleeping Giant, we feel it is now in our best interest to pursue this opportunity to sell the building. The 19,000 square foot production facility has proven to be too large for our brewpub to operate within.

Thanks to the production partnership with Sleeping Giant, the Boulder Beer lineup will still be available in package and draft in Boulder and beyond.

From cutting national distribution to focus solely on the Pub to maintaining national distribution and the pub, and finally, selling the pub completely, it’s been a rollercoaster for Boulder Beer the past four months. In closing, Day mentions that the opening of a new pub location in the future isn’t off the table. Time will tell.

The last day of operations for the Pub at Boulder Beer will be Saturday, January 18th.


Posted in Headlines, Russian River Brewing

Pliny the Younger will finally be bottled in 2020

Russian River Pliny the Younger Bottles

One of the most sought after India pale ales on planet Earth – Pliny the Younger, will finally be bottled for the first time in 2020.

California’s Russian River Brewing has achieved platinum status in the craft brewing industry, in both the sour/wild ale category and the India pale ale category. Most notably, three epic IPAs – Blind Pig, Pliny the Elder, and once a year – Pliny the Younger. Each unique and forever memorable in their own right – each making a pretty massive impression on the beer world. None garner so much fanfare and fervor like Pliny the Younger

Once a year, lines form in late winter, for the once-a-year taste of the “Younger,” which finds those in attendance wondering if Russian River Brewing ever bottle this- the most elusive IPA in the industry, will ever be bottled.

We have our answer.

Russian River Pliny the Younger will be available in bottles on February 7th, 2020.

On the 16th release of this triple IPA, always tapped and celebrated on first Friday in February… Younger will be available in bottles. Even Russian River let their faithful to believe they probably would never see this day.

Thanks to the added capacity, space, and production ability with Russian River’s Windsor, California location they opened in the past year, Pliny the Younger in bottles is officially a reality. Younger will be available at both brewpubs on February 7th-20th, 2020. Guests will be able to buy 2 bottles at either brewpub, tracked by a fourth tab on the wristband they receive upon entering.

There will be no distribution of Younger bottles. Draft distribution starts the second week of February 2020.


Posted in Headlines

New Belgium Brewing acquired by Kirin-owned global beverage company

New Belgium Brewing Sell

Colorado-based New Belgium Brewing has been acquired by Lion Little World Beverages, a subsidiary of Kirin Holdings Company Limited, a Japan-based company.

New Belgium is the largest craft brewery in Colorado, as well as employee-owned. Beer Street Journal is told those employee-owners will receive north of $100,000 dollars each in retirement money through the deal, which will close by the end of 2019 for an undisclosed amount.

In a letter to the employees of New Belgium, which spans both Fort Collins, Colorado and Asheville, North Carolina, founder Kim Jordan wrote “… We will no longer be employee-owned and it would be easy to see that as a drawback… but here’s another way to look at it.. Over the life of our ESOP, the total amount paid to current and former employees will be nearly $190 million dollars.

Magnolia Brewing Company, in which New Belgium owns an ownership stake, is included in the deal. The minority stake that New Belgium doesn’t own will be acquired from Dick Cantwell and Oud Beersel. Cantwell is said to still play a role in the company going forward.

Lion Little World is a global craft beverage company, that is owned by Kirin Holdings Limited. Kirin also owns a 24.5% stake in New York’s Brooklyn Brewery.


Posted in Founders Brewing, Headlines

Founders settles racial discrimination case, both parties issue statement

Founders Brewing Logo

Founders Brewing has been embroiled in a very public racial discrimination case. This afternoon, the Grand Rapids, Michigan brewery issued a statement about the case, additionally stating the case has been settled. The terms of the settlement have not been disclosed.

Below are the statements from Founders and Tracy Evans in their entirety.

This is a developing story… 

Founders Statement
We are pleased to settle this case and focus on the future. Through recent discussions with Tracy, we listened, engaged in self-discovery, and reached common ground to make amends. We agreed that nobody be viewed at fault here. Most importantly, this serves as an opportunity to place our full attention on the work we now have to do, as a company of more than 600 dedicated team members, to rebuild our relationships.

Significantly, we are committed to moving the cause of diversity and inclusion forward for Founders. We want every employee to feel valued, respected and safe. We abhor discriminatory action of any type and believe that beer should bring people together and not divide.

-Mike Stevens and Dave Engbers, Co-Founders

Tracy’s Statement:
I am not going to say too much here but I want the world to know the power we have when we step forward and make ourselves heard. Upon hearing us, businesses also have the power to make changes or not. I don’t know what happens from here within the doors of Founders Brewing Co. I do know this; we have legal resolution and we have started looking at how ALL of this is affecting human lives. I don’t know what Dave and Mike have planned for the future, but I know that that “seeing color” and valuing people for who they are, and their collection of experiences is the mission. Learning from our mistakes is also part of the mission.  Founders as a whole made some bad choices. I, as an individual made some mistakes but on this day we look to move forward. When someone offers to change, as humans we have a few choices and I have made the choice to see what Founders does with the path that they are about to take. To those that were affected by all of this within Founders and had nothing to do with this, I apologize. To the few of those that were affected by this and you are a part of the problem, I hope you listen to what your company is about to start saying. Craft beer is about coming together and celebrating our differences and no dollar amount should make a company want to forget that. A company is nothing without its workers and you deserve to be valued as such and there should be a clear line of what those goals are. As there are still people working for Founders that I still love very dearly, I hope for nothing but the best for Founders in the future. I will also be moving on and continuing this fight around the world as the issues that I experienced at Founders are not just a Founders issue, they happen everywhere and I vow to continue to be a vessel to help both employers and employees become better at acknowledging, understanding and dealing with them.

Love you all, thanks for the support and let’s continue to stand up for what’s right.

-Tracy Evans


Posted in Headlines

MillerCoors restructures, slashes 500 jobs, renames company

Molsen Coors announced a massive company restructuring today, which will essentially end the MillerCoors brand. The U.S. based business will be combined with their Latin America and Canadian entities.

MillerCoors as you’ve come to know it is no more. Somewhere between 400 and 500 salaried jobs will be cut.

Molsen Coors CEO Gavin Hattersley said in an announcement on Wednesday a massive restructuring plan. Molson Coors Brewing Co. will now be known as Molson Coors Beverage Co., as the brewer expands beyond beer into more beverages.

The MillerCoors office in Denver, Colorado, making Chicago the North American headquarters. The rest of the support functions, including finance, information technology, procurement, supply chain, legal and human resources, will be consolidated in Milwaukee.

Light beer decline? In 2018, sales of Miller Lite dropped 1.3% and Coors Light declined 3.9%. Some reports put the blame on the rise of craft brewing, while mainstream media is has started to blame big beer decline on Millenials.

Financial reinvestment. Molson Coors states that the savings from the company restructuring will be funneled into investments behind its brands, expansions into the beyond beer space, and digital capabilities, although the company didn’t state what those are.

Pete Coors will retire as the company’s chief customer relations officer at the end of the year, assuming the role of vice-chairman of the Molson Coors board and company ambassador.

According to MillerCoors “Behind the Beer” company blog, CEO Hattersley closed the announcement by saying “We cannot and will not wait. We will move faster and free up resources. We will invest in our brands and in our capabilities. We will regain the glory of our past, and we will create a brighter future for the Molson Coors Beverage Company.


Posted in Headlines

Macallan 60 year old whisky fetches $1.9 million, breaks world record


Scottish whisky legend Macallan has regained the world record for the most expensive bottle of whisky sold at auction. This week, Maccallan 1926 Fine & Rare fetched $1.9 million dollars at Sotheby’s in London.

This is the fifth time a bottle of Macallan 1926 has sold for more than $1 million dollars. This particular whisky is part of the distillery’s Fine & Rare Series, laid down in 1926 and bottled in 1986. This 1926 bottle was a piece of a large whisky asset owned by a single anonymous American collector. The collection features 178 bottles from Macallan’s Fine & Rare series, multiple miniature bottle collections, plus bottles from Glenfiddich and Glenlivet.

According to Sotheby’s, the Macallan 1926 was valued in the neighborhood of a half a million dollars. This is an interesting estimate considering the last bottle to go to auction sold for $1.5 million in London nearly a year ago.

The American collector’s entire lot sold off in pieces totaling more than $10 million dollars- nearly double Sotheby’s sale estimate.

It’s pretty crazy to think what has happened since these casks were laid down in 1926 – World War II, The Cold War, humans went to space, America landed on the moon, the first FIFA World Cup, the transistor was invented, video games were invented, the DNA structure was determined…the list is pretty long.

As of this week, the Macallan 1926 Fine & Rare is the most expensive bottle of whisky ever auctioned. That’s roughly $76,000 dollars an ounce.

Tip not included.