The Bruery is home to some of America’s most sought-after beers every year. Form the famed “Weekday” series (Black Tuesday, Mocha Wednesday, etc) to various barrel-aged and wild releases, there something for every beer drinker.
The Bruery is also home to one of the most exclusive membership societies with good reason. The beers available to society members are pretty crazy. In 2018, the Reserve Society has been overhauled a bit in order to give members a little more exclusivity, and flexibility. Here’s how it breaks down.
First, East Coast pickup. The Bruery opens a new store in Washington D.C. this month. This gives members another pickup spot for the first time. Your beer is held in a climate controlled facility through February 29th, 2019. You pick up on YOUR schedule.
Payment plan. $99 dollars down secures your spot in the Reserve Society. No need to drop the full $300 to start. Your bank account will thank you.
Additionally, members get a 2018 branded Whaleshark bottle opener, access to special merch, and 15% off at TheBrueryStore.com, offshootbeer.com, Tasting Rooms and Fulfillment Centers, regardless of your selected fulfillment location (CA or DC).
If you’re not sold yet, let the beer be the closer, which is some of the most ridiculous you’ll find out there. In 2018, regardless of which Reserve Society club you select for your included bottles, you’ll have first access to purchase these future releases:
- PB & Jelly Thursday (only available as included bottles in the “mix” and “The Bruery” clubs)
• Black & Blue BBLs (only available as included bottles in the “mix” and “Bruery Terreux” clubs)
• Last Slice (bourbon barrel-aged key lime strong ale)
• You Asked For It (bourbon barrel-aged imperial stout with vanilla)
• White Chocolate Chunk
• Chocolate Salty BBLs
• Barrel-Aged 10 Lords-a-Leaping
• Central Coast Pinot Noir Sour Collaboration
• PB & Thursday (2018)
• Black Tuesday (2018)
• Black Tuesday (aged in the grand cru of California wine barrels)
• Chocolate Rain (2018)
• Grey Monday (2018)
• Oude Tart Reserve
• Blue BBLs (2018)
• Imperial Cabinet (2018)
• Windowsill (2018)
• Les Ronces (2018)
• Rum Barrel-Aged Tart of Darkness
• A key lime pie sour
• A collaboration or two with Chef Brooke Williamson
• Mounds of Coconuts (bourbon barrel-aged imperial stout with coconut)
• New foeder-aged farmhouse releases
• Three installments from the new Orchard Project series
• A French toast-inspired bourbon barrel-aged imperial brown ale
• A dark sour anniversary beer for Bruery Terreux
• A bourbon barrel-aged imperial brown ale with coffee
• Foster Happiness (Bananas Foster-inspired bourbon barrel-aged ale)
• Mash & Spumoni
• A new, experimental, sour wine-beer hybrid with white grapes
• American Anthem (peach cobbler-inspired bourbon barrel-aged ale)
• A bourbon barrel-aged wheatwine with orange creamsicle-like flavors
• A strawberry cream-inspired bourbon barrel-aged ale
• A bourbon barrel-aged imperial porter
• Out of the Lunch Box (a more “sessionable” PB&J ale)
• An oak-aged sour blonde collaboration project brewed with Beachwood Blendery, The Good Beer Company, Highland Park Brewery, Modern Times Beer, Monkish Brewing Co. and Phantom Carriage
• A quad aged in apple brandy barrels
• An oak-aged sour with Picpoul Blanc grapes
• A collab with M.I.A. Beer Company
New fruited treatments to classic Bruery Terreux releases (such as Tart of Darkness with Black Currants, Sour in the Rye with Kumquats and Oude Tart with Cherries)
New installments in our Frucht, anniversary and Christmas series of beers
That’s a hell of a lot of beer choices. Sold? Hit this link for membership. The Bruery Reserve Society 2018.
Content sponsored by The Bruery
The Bruery 10 Lords a Leaping will be the 10th release in the ’12 Days of Christmas’ Series.
A decade ago, Placentia, California based The Bruery debuted the first in a line of 12 Beers brewed in honor of nearly 250-year-old “Twelve Days of Christmas” song. The first beer should be obvious – A Partridge in a Pear Tree, a Belgian strong dark brewed with spices.
Each year, the style has varied, from Two Turtle Doves to this year’s coming release – The Bruery 10 Lords a Leaping.
In lieu of 10 Lords, the brewery has 10 spices “leaping” into this seasonal release. The lineup includes coriander, orange peel, cinnamon, ginger, nutmeg, allspice, mace, anise, dried apples, and cloves.
Wassail is known for warmth and spices. The tenth verse of our Twelve Beers of Christmas™ saga goes leaps and bounds beyond a traditional winter warmer, drawing inspiration from the dark, spiced ales from Belgium and our love for experimental brewing in SoCal. 10 Lords-A-Leaping is a dark imperial wit ale featuring 10 different spices… which complement the spiced notes imparted from the yeast and prance upon the rich, dark-fruited character of the specialty malts.
The Bruery 10 Lords A Leaping will be a 750-milliliter release.
9 Ladies Dancing – Tiramisu Inspired Strong Ale (2016)
8 Maids-A-Milking – Imperial Milk Stout (2015)
7 Swans-A-Swimming – Belgian-style quadrupel (2014)
6 Geese-A-Laying – Belgian-style Dark Ale, with cape gooseberries (2013)
5 Golden Rings – Golden Ale, with cinnamon, allspice, ginger, pineapple (2012)
4 Calling Birds – Belgian-style Dark Ale, with gingerbread spices (2011)
3 French Hens – Belgian-style Dark Ale, partial French oak aged (2010)
2 Turtles Doves – Belgian-style Dark/Porter Blend, with pecans and cocoa nibs (2009)
A Partridge in a Pear Tree – Belgian-style dark ale with candi sugar (2008)
One of California’s most decadent dessert beers is getting a cherry on top. The Bruery White Chocolate with Cherries is on the horizon.
A bourbon barrel-aged wheatwine serves as a boozy canvas for the waves of chocolate and vanilla introduced into this beer. The end result is wash of chocolate, vanilla oak, and vanilla beans, finishing in with a warming alcoholic heat.
Taking things a step further, the brewery has added a blend of tart and sweet cherries.
If you closed your eyes in our barrel house, you might think our brewers become chocolatiers. They dipped cherries into this limited edition of our bourbon barrel-aged wheatwine-style ale. With white chocolate flavors thanks to fresh vanilla beans, cacao nibs and extensive oak-aging, this treat for the senses has been enhanced with the addition of tart, sweet, juicy cherries.
The Bruery White Chocolate with Cherries will be a 750 milliliter bottle release. Release details are currently not available.
The Bruery Mash & Coconut was once only available to those individuals in the brewery's "Reserve Society" and those lucky friends they shared it with. This latest batch of the coconut heavy barleywine now available to the public. Because good beer is meant to be shared.
In the process of upscaling this recipe, the brewing team was blown away at how much more coconut flavor and depth came from toasted coconut instead of flaked coconut. The next step? Renting commercial ovens to toast 1000s of pounds of the tasty, tropical flakes.
All in all, 400 pounds of in-house roasted coconut went into each batch of Mash & Coconut. Beer Street Journal was on site in Placentia, California when the barrels were emptied in July. You'll see bits of the barrel char and even some coconut chunks on the floor of the brewery in the images below. The smell of coconut and oaky bourbon was delightfully inescapable. Every breath made your mouth water. Back in the taproom, our clothes still had faint hints coconutty oak on them.
The Bruery Mash & Coconut is a limited release, in 750-milliliter bottles.
Image: Beer Street Journal
Later this year, The Bruery has a collaborative release slated for later this year, with Florida’s Funky Buddha Brewery. Until today, we thought there might only be one, but in actuality, there might be two. The first – Guava Libre!. A second potential has surfaced – The Bruery Pink Snow.
Both creations are slated to be cream ales. Guava Libre is inspired by a Cuban guava pastry. The Bruery Pink Snow also carries a dessert vibe, resulting in something more fitting for the SoCal and Florida mild winters – a tropical snow cone.
This imperial cream ale features guava, dragonfruit, coconut, and vanilla beans, turned creamy smooth with the addition of lactose.
The result is so damn tropical. Vanilla and coconut subtley dominate the beer, which is creamy and quite unique. It’s a fruity tropical dessert that would be just a fantastic over shaved ice at a carnival. Probably one of the most unique beers we’ve tasted in a long, long while.
Since our collective exposure to the wet wintry elements is minimal, we at The Bruery® and Funky Buddha decided to create our own version of snow – something pink and tropical -that we can play in as temperatures start to arm. Championing the big, bold flavors our breweries are known for, we brewed an imperial cream ale, then added lactose and vanilla for sweetness, and guava, dragonfruit and coconut for a vibrant, tropical vibe.
The Bruery Pink Snow is slated for 750 milliliter bottles, debuting in the brewery’s taproom starting June 6th. No distribution.
PIC: Beer Street Journal & Joel Kennedy, Marketing Manager of The Bruery.
The Bruery’s Andrew Bell calls this an oddball beer. The ice cream inspired Raspberry Sundae Ale is standout in Sierra Nevada’s Beer Camp Across the World box. To the point where you’re not sure whether you want to drink it first or last.
Raspberry Sundae Ale is brewed with raspberries, cacao nibs, and vanilla plus a touch of lactose for a bit of creaminess. You’ll every one of those flavors, but nicely retrained. A beer like this is supposed to bring a raspberry sundae to mind while drinking, even compliment the actual dessert. Not be a substitute for it.
Sierra Nevada and The Bruery’s Raspberry Sundae Ale creation is just one of 12 tasting adventures you’ll find in the Beer Camp Around the World box. Hitting shelves now.
Image: Beer Street Journal
Today Placentia, California based The Bruery announced that they are partnering with Newton, Massachusetts based Castanea Partners.
The Bruery is still a relatively small operation after 9 years. A few years ago The Bruery split into two units, with the wild and sour arm of the brewery now known as Bruery Terreux. Then just this year, the brewery started releasing India pale ales as Offshoot Beer Co. According to founder Patrick Rue there are still unrealized ideas.
That being said, Rue is going the private equity route. Castanea Partners have already invested in a few notable brands like Jeni’s Splendid Ice Cream, Urban Decay cosmetics, Essentia Water, and Drybar. According to the Castanea Partners website, this is their first foray into the alcohol industry.
Going forward Patrick Rue will remain CEO and his father Mike Rue will still own a significant portion of The Bruery, Bruery Terreux, and Offshoot Beer Co.
Castanea Partners is going to assist the brewery financially and operationally, exploring new options across their 29 state footprint.
We are still an independent craft brewery.
The amount of the investment has not been disclosed, nor the new ownership split. The deal is expect to close by month’s end.