Short’s Brewing

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Short’s Brew Happy Jack

Short's Brew Happy Jack

Short’s Brew Happy Jack

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Short’s While Falcon

Short's While Falcon

Short’s While Falcon

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Short’s Twist of Cain

Short's Twist of Cain

Short’s Twist of Cain

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Posted in Headlines, Short's Brewing, Starcut Ciders

Short’s Brewing Introduces Starcut Cider Division

Short’s Brewing Company (Bellaire, MI) has announced a new division of their company – Starcut Ciders. The pressed hard ciders are designed to showcase the beauty and fruits of Northern Michigan.

Short’s head brewer Tony Hanson has taken lead on the project, who has a history with cider-making.

 “I saw a lot of potential in those fruit trees and I felt compelled to transform that fruit into something valuable.  I still feel that way when I look at all of the orchards we have here in Antrim county,” said Hansen.

What’s in a name? Starcut refers to the star shape you’ll see when you cut across the middle of an apple. If you are familiar with Short’s beers, the seeds of an apple provide another metaphor as interesting as their beer lineup. Apple seeds, when planted, don’t always grow the same apple tree variety from which the seeds were borne. Each cider from Starcut is sure to be unique. 

The first ciders will begin pouring at the Bellaire pub, starting November 14th.

Read more: http://starcutciders.com

Posted in Beer News, Headlines, Short's Brewing

Budweiser To Launch Tequila Flavored Offering “Oculto”

Anheuser-Busch has announced they will launch new tequila-flavored beer Oculto in spring, 2015.

Oculto is brewed with blue agave, then blended with beer aged in tequila barrels. The launch is designed to attract younger drinker demographic (those who have just turned 21) that aren’t drinking hard liquor yet, along with capturing some of the Mexican beer sales. Oculto has no tequila in it.

The label feature a skull with the Oculto name etched into it. The eyes will glow when the bottle is cold.

Oculto will be 6% ABV, and will be competing with Heineken USA’s recently launched Desperados, another tequila flavored offering.

Posted in New Beers, Short's Brewing