Lagunitas
Getting Drunk on Lagunitas
Admittedly, until Lagunitas got pulled into the fold, I didn’t know what Jam in the Van was. It’s actually a pretty cool idea. The van is a mobile recording studio that helps find new and amazing musical talent.
That’s were “Cuz” comes in. Outside the band is jamming. Inside, Cuz is drinking. He’s hilarious.
Lagunitas “Day Time IPA” Headed to Year Round Next Year
Lagunita’s Founder Tony Magee is just about ready to make Daytime IPA a year round offering. Interestingly, the first year round offerings of DayTime will come from the new Chicago location. Looks like first quarter, 2014 for this beer to truly make its way to all of the Lagunitas markets.
The IPA sold out quickly when it was released nearly a year ago. Magee said on Twitter yesterday that DayTime will be released after the hop harvest and the fermentation cellar is in place in Chicago. The original Petaluma location is maxed.
Style: American IPA
Availability: 12oz bottles, Draft
Arrival: 2014 (Second time, Year round)
4.9% ABV
Lagunita’s Founder Says Recent Drama Is “In the Past”
Back on the the cease and desist letter situation (SweetWater and Lagunitas), it might be time both breweries move past it. Tony Magee, the brewery founder, replied to Atlanta’s Creative Loafing mention about his tweets. It is in the past for him, he’s ready to move past it.
Greetings- lagunitas here. I didn’t call them before the tweets since I’d just finished reading a basic declaration of war over the ‘rights’ to 420 so I pretty much understood Freddie’s point of view. You’ll notice that in the tweets I told him he could have it. But more to the point, I told the world that I didn’t want to pretend to ‘own’ something that belongs in the commons. Maybe the world will want to take it back from Freddie, maybe not. For me and us it is not a pretend highway but it means what everybody knows that it means. But even through all of this, noone there has even tried to call and be human. I did call his attorney and he’s not a bad guy, just a hired gun. So that you know, I have never call a beer 420-anything. Just stuck it here and there on our POS material. But I have done so since 1994, three years before the other brewery even opened. It’s all in the past tense for me now, but thanks for writing about it! Cheers.. Tony.
Lagunitas Does Some Cryptic Tweeting
Sounds like Lagunitas Brewing is up to something, but they’re not really saying what. Keep an eye out for a ‘thank you’ beer later this fall and we’ll keep you updated as we know more.
We’re gonna give sumpin large back to craft beer lovers later this fall. It really will be large & its a sort of thank you note in a bottle.
— LagunitasT (@lagunitasT) June 2, 2013
I don’t mean to start a whole guessing game thing, but it’ll be a thing that is large in its intrinsic smallness… Nuf said for now!
— LagunitasT (@lagunitasT) June 2, 2013
A Look Inside Lagunita’s Exotic Beer Circus [VIDEO]
On May 19th, Lagunitas (Petaluma, CA) hosted their annual Beer Circus. Funds raised went to keeping the music program in local schools. Don’t live in California? Check out this recap. [MarkDayComedy]
Lagunitas Ups Ante at Chi Location
The fastest growing craft brewery has announced plans to become even bigger. Lagunitas Brewing has been working on a second location in Chicago for a few years now, and says via Twitter that this new location will be doing twice as much as they initially expected. Once this second location is complete Lagunitas will be producing 2.4 million barrels making them the second largest craft brewery just behind Sam Adams/Boston Beer Company (in terms of brewing capacity). According to statistics presented this week at CBC, Lagunitas is the fastest growing brewery so far this year based on sales figures.
Book: “Lagunitas Brewing Company The Story” On Sale Today
Looking to start a brewery in America? Just interested in the process? Tony Magee, founder of Lagunitas Brewing (Petaluma, CA) has written a book explaining the whole ordeal. The 238 page tome on brewery founding launches today. In the book, Tony outlines the rises and falls of starting Lagunitas in Cali. If you follow Magee on Twitter, you already know how vivid a writer he can be, 140 characters at a time.
Required reading for anyone looking to build a brewery. The first round of stock has already sold out. ERP $17.99. Paperback
