Videos

Posted in Don't Miss This, Videos

Budweiser’s Clydesdales WILL Be In Holiday & Super Bowl Spots

Anhesuer-Busch reached out to Beer Street Journal today in regards to the fate of the iconic Budweiser Clydesdale advertising.

Christmas, New Years, and of course, the Super Bowl are big buys for a company like Anheuser-Busch. The brewery made an announcement about upcoming holiday and Super Bowl not featuring the Clydesdales, first introduced in 1933.

The brewery is losing sales in the 21-27 year old demographic, and in an attempt to win back those sales, is shifting marketing focus to trendier topics, like Jay-Z and other popular artists. The slurry of comments on Budweiser’s page, and various other websites indicate that regardless of the brand preference, people want the horses.

Just when it seemed those lovable horses were destined to stay in the stable, A-B tells us this:

…The Budweiser Clydesdales aren’t going anywhere. They will be featured in our 2015 Super Bowl and holiday advertising. Here’s a sneak peek at our latest holiday campaign [Above]

The YouTube spot above features the Clydesdales in an anti-drinking and driving partnership with rideshare Lyft.

Posted in Boulevard Brewing, New Releases, Videos

Boulevard Releases Wet Hopped, Last Splash [VIDEO]

The third release in Boulevard Brewing’s (Kansas City, MO) Backroads Series is Last Splash, a wet-hopped ale. The series  is described as “journey off the beaten path.” A little fun for both the drinker and the brewer.

Like the many other wet-hopped beers in craft brewing, then hops are picked from the vine and driven to Boulevard’s brew kettle within 24 hours or so of picking.

Boulevard Last Splash is a “beefed up” 7% pale ale. Available for a limited time. Drink fresh. Previous offerings in the Backroads Series includes Entwined Ale, and Hibiscus Gose.

Style: Pale Ale (Wet Hopped)
Availability: 12oz bottles, Draft.

7% ABV

Read more: Boulevard Backroads Series

Posted in Don't Miss This, New Releases, Stone Brewing Co., Videos

Stone Launches Master of Disguise “Golden Stout” [VIDEO]

Stone Brewing Co. (Escondido, CA) has released the latest Stochascity Project offering, Master of Disguise Golden Imperial Stout.

Yes, this was once an April Fool’s joke back in 2010 with Brewdog. That got Stone thinking about what gives an imperial stout the roasty, bold flavors while still keeping the beer a lighter, golden color. Could it be possible? The answer lies: coffee, cocoa, flaked oats, and pale malts.

“To achieve the qualities of a stout, we relied on our prior experience brewing with coffee to pull flavors from the beans without affecting the hue of the beer,” explains Steele. “As the beer warms and opens up, the chocolate adds another level of complexity and helps build the traditional flavors typically associated with dark beers. It’s been really fun to see a prank with questionable viability become a reality.”

Stone Stochascity Master of Disguise turned out roasty and bold, yet golden. Take it from Mitch above, and give it a try.

Style: Imperial Stout (ish) (w/ Cocoa, Coffee)
Hops: Liberty and Nugget
Malts: Carapils, English Amber, Pale
Availability: 22oz bombers, Draft

Distribution: AK, AL, AZ, CA, CO, CT, DC, DE, FL, GA, IA, ID, IL, IN, KS, KY, LA, MA, MD, ME, MI, MN, MO, MT, NC, NE, NH, NJ, NM, NV, NY, OH, OR, PA, RI, SC, TN, TX, VA, VT and WA

Release: 11/17/14

9.7% ABV, 55 IBUs

Posted in Cool Stuff, Videos
Posted in Don't Miss This, Videos

Dogfish Head Releases Guided By Voices Inspired BEER Thousand

Dogfish Head (Milton, DE) newest musical collaborations is Beer Thousand. The offering celebrates the 20th Anniversary of Guided By Voices album, Bee Thousand.

Beer Thousand was tapped back in June at the Barrymore Theatre in Madison, Wisconsin, with a little bit available at the Dogfish Head pub in Rehobeth Beach, Delaware.

Beer Thousand is an imperial lager, brewed with 10 grains, 10 hops, and is 10% ABV. Mathematically,  10x10x10=1000. Now shipping three ways – 12oz/4 packs, draft, and a special 750ml/6 pack with a special 10 song EP.

Style: Imperial Lager
Availability: 12oz Bottles, Draft. 750ml bottle gift pack w/ record.
Arrival: Mid-November, 2014

10% ABV

Posted in Boulevard Brewing, Don't Miss This, New Releases, Odell Brewing, Videos

Boulevard on New Silver Anniversary Release [VIDEO]

Boulevard Brewing Co. (Kansas City, MO) has just released Silver Anniversary, a collaboration and celebration with Odell Brewing Company. The brewery’s shipped their first kegs a day a part.

The two breweries came together to make a strong ESB, at 7.5% ABV. John McDonald laments in the video above,  Boulevard’s is maltier, and Odell’s is a little hoppier.

Cheers to Odell & Boulevard on 25 years of craft brewing.

Style: ESB
Availability: 750ml Bottles, corked & caged. Draft. One time release.

7.5% ABV 

Posted in Don't Miss This, Videos

44 Year Old Mother of 4 Breaks Beer Mile Record [VIDEO]

44 year old Chris Kimbrough, mother of four, has broken the beer mile record. She recently ran 6:28.6 in her first attempt. According to BeerMile.com, the last record was held by Seanna Robinson, in 1997 with a 6:42.0 time.

The beer? Hops & Grain Altbier,  at 5.0% ABV.  The Beer Mile consists of the runner drinking a beer, and running a lap. Before the start of each lap, the runner drinks another beer, for a total of four beers, spanning 5,280 feet. (1 mile if you paid attention in class.)

BeerMile.com tracks runners by sex, age, time, and even the beverage. Interesting to note, some people used chocolate milk.