Posted in Press Releases

Victory in Kennett: Downingtown—based Brewery Announces Second Brewpub Location in Kennett Square, Pa (PR)

DOWNINGTOWN, PA — Victory® Brewing Company (Victory) is pleased to announce that it will extend its craft beer experience in Chester County, signing a lease with Kennett Square Realty and committing to develop an upscale brewpub, with on-premise brewing and a takeout beer component, in Kennett Square, Pa.

“The announcement is a culmination of nearly a year’s worth of planning and effort, and we couldn’t be more excited than we are today to finally confirm for our excited fans, who have been asking, that yes we are in fact headed to Kennett!” said Matthew Krueger, Vice President of Retail Operations.

The nation’s 26th largest craft brewery, Victory’s second brewpub location will occupy all 8,234 square feet of the bottom floor of a four-story, luxury apartment building in Kennett Realty Group’s latest upscale townhome, apartment and retail community, Magnolia Place.  Kennett Realty is owned and operated by the Pia Group, who also own Kaolin Mushroom Farms Inc. and South Mill Mushroom Sales.

“We could not have found a better partner than the Pia family, a group that shared–and are now helping us realize–our vision to bring Victory to Kennett,” Krueger continued, a sentiment echoed by Mike Pia, Jr., developer with the Kennett Realty Group.

“Victory’s mission to provide high quality food, a family-friendly environment, and of course, delicious craft beer, all with a focus on community, ethics and environmental stewardship, made them an ideal partner for this project,” said Pia.  “We’re looking forward to the exceptional experience they’ll bring to the community of Magnolia Place and the greater Kennett Square area.”

Called Victory at Magnolia, the location will accommodate a 250-seat restaurant with space for outdoor dining, and boast a chef inspired menu, featuring some of the company’s signature dishes, including their Hand Tossed Pretzel and Wings of Victory.  The space also will be equipped with a five-barrel brew house to keep new, site-specific brews–along with Victory’s existing lineup of world-class ales and lagers–flowing.

Victory at Magnolia is targeted to open in the second quarter, 2014.  The brewery also is finishing construction on its second production brewery in Parkesburg, Pa., expected to be operational this fall.

Victory Brewing Company is a privately held craft brewery headquartered in Downingtown, Pennsylvania. Begun by Bill Covaleski and Ron Barchet, childhood friends who met on a school bus in 1973, the brewery formally began operations in February of 1996. Victory, Pennsylvania’s widely acclaimed brewery and restaurant, now serves fans of fully flavored beers in 30 states with innovative beers melding European ingredients and technology with American creativity. To learn more about Victory Brewing Company visit us on the web at www.victorybeer.com.

Kennett Square Realty is a second generation Real Estate Acquisition, Development, and Management Company. The Chester County-based firm is managed by Vice President Mike Pia, Jr.  Kennett Square Realty’s development is focused on infill projects in communities with vibrant downtown’s throughout Chester County. Magnolia Place is a 112 Unit Mixed-Use Townhouse and Apartment development located in the Borough of Kennett Square.