Posted in Press Releases, Troegs Brewing

Tröegs Brewery Announces New Year-Round Beer (PR)

Tröegs Perpetual Imperial Pale Ale will be available in all Troegs Markets by mid-June

HERSHEY, PA — Chris and John Trogner, owners of Troegs Brewery, announced today they are adding a new beer to their current year-round line-up. Perpetual Imperial Pale Ale (IPA) will be released starting in late May and will be available throughout their eight-state distribution network by the middle of June.

Perpetual IPA will be available in 12 ounce bottles and half-kegs.

“With the opening of the new brewery and increased production capabilities we’ve wanted to start adding beer to our line-up since opening in October 2011,” said Chris Trogner. “In early March we finally caught up with customer demand and we are excited to finally add a new year-round beer to our roster.”

“In our constant evolution as a brewery, we’ve developed on undying drive to meld the organic and the mechanical,” said John Trogner. “Perpetual IPA is a tribute to building our new brewery and our desire to continue exploring beer.”

Perpetual IPA utilizes our hopback and dry-hopping to engineer a bold Imperial Pale Ale. Perpetual IPA is 7.5% ABV and 85 IBUs. It features Bravo, Chinook and Mt. Hood hops in the boil, Mt. Hood and Nugget hops in the hopback and Citra, Cascade and Nugget hops during the dry-hop stage.

Perpetual IPA was released in 22 ounce bottles and limited half kegs. It sold out almost immediately.

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Founded by brothers Chris and John Trogner in 1996, Tröegs Brewery is a small, family-owned specialty brewery that started selling beer in 1997. Located in Central Pennsylvania, Tröegs beers are distributed in Pennsylvania, Maryland, New Jersey, Delaware,Virginia, New York, Ohio, Massachusetts and Washington, DC

Tröegs year-round beers include: Tröegs Pale Aleä, Hopback Amber Ale, Javahead Stoutä, DreamWeaver Wheatä and Troegenator Doublebock. Seasonal beers include: Nugget Nectarä,Flying Mouflan, Sunshine Pilsä, Dead Reckoning Porterä, and Mad Elf Holiday Aleä.

Pour through www.troegs.com to see what else is brewing at Tröegs.

Tröegs Brewing Company    200 East Hersheypark Drive   Hershey, PA   17033     717-534-1297